Thanksgiving Special: Great Finds (Products, Apps, Media)

What is it about this writing style that's so slippery that I just can't get uh it's like a TikTok feed, I can't get out of it. You know? And so I would say it's like more like a door where you kinda gotta go knock and and take a leap of faith that there is something on the other side of this. You can't see exactly what you're gonna get until the door opens. Alright, we're live. Cool sweatshirt. Um what's going on?

Oh, dude, I already told you I couldn't s I can't talk about it on on air, but I am uh You know, there's some days where a fire there's a fire on the third floor and you gotta grab the extinguisher and go put it out. And so that's what I've been doing today, is putting out and I'm glad that I did this, which is We had a bunch of family coming into town for Thanksgiving. Wife was like, Oh yeah, it's great. We got my sister coming, we got this person coming. This person's coming from India. I was like, Oh God, okay. Um she's like, you know, we should host Thanksgiving. I said, You know, I love the giving spirit. I love the idea. But we're not hosting anything on Thanksgiving. Why? Because we have an e commerce company.

And Black Friday is the biggest sales day of the year and she said, Well, what are we gonna do? Like, you know, it's just gonna sell online, like We're not gonna go to the warehouse or something and go fulfill it. Yeah, so what do we need to do? I said Sometimes you gotta create space 'Cause you just wanna be available. You wanna have buffer. You don't wanna be fully booked. In case

You need to do it. Maybe you have an idea that something you could do to d drive sales or in this case What if shit absolutely hit the fan and you had to do something to recover, which is exactly what happened today. I created space, my COO was like Oh, I'm just gonna go pick this person up from the airport that day. It should be no problem. Guess what? She's in the car. The shit's hitting the fan and she can't get to computer and she's did not create enough space. And so that was a a great lesson. That's an evolution for you because you are not the man at creating space. I was not a cr space creator. Uh that's a that's come with, you know, some gray hairs and wisdom.

is is this idea. So I'm glad I did it because shit's hitting the fan today. And you know, I'm just hoping that I told you before this, I'm hoping that uh you know my my safety, my savings, my under the mattress savings of good luck. needs to be cashed in today. I'm just I'm reaching under the mattress. I'm hoping it's still there. I feel like I put it there. I'm hoping that good luck is still there. I need it today. Well okay, so I've got uh so what we're gonna I uh we're gonna talk about a Products and media that we like.

But and I have a couple th I got one thing in particular that's gonna make a difference on your day today, actually. Okay. Um we can talk about it later. But so today's episode is we're gonna talk about products and media. that we've consumed throughout the year that we think are cool. 'Cause I like talking about gadgets and and and media and so do you. Um the stuff that you talked about laps last episode was actually quite amazing.

uh that article about um Uh data and how it's easy to uh read data correctly. Kinda like a great find. Is that the idea of the thing? Great find. These exact finds we've had this year. Whether it's a product Or it's a piece of content. great finds. I think that's in the the Thanksgiving spirit like, you know, being thankful for it. But also

People have time. Oh, they hopefully people are creating a little space. You know, you you spend some family time and uh but but me people have time over the holidays and there's a good chance to either buy this as a gift for yourself or somebody else or or to just check something out that you haven't tried before. All right, well let's start. Do you uh you name one and I'll name one or I can name a couple. What do you want to do? Okay, let's do let's I think we both have an app that we really like. Uh two different apps. So let's do the the category of apps. So what's a great find you had that's an app this year? Okay, z m unfortunately a lot of th things I might name are gonna involve

Fitness, a lot of them are gonna be money related influence her life, bro. A lot of them will be money related though, actually, and relaxation in mindset. So uh the first one, Zero. It's called Zero. I believe Kevin Rose started it. Okay, so I l I I never thought that I was intermittent in fasting, but in order just not to overeat throughout the day, I just wouldn't eat breakfast. Turns out that's called intermittent fast. Is that I but that's not why I did it. Um this app called Zero, it's free. They have a paid version, which honestly I don't think it does anything, but the free version, you you you say when you had your last meal and it just tells you don't eat until and then you uh In my case it's sixteen hours. It's awesome. I love it. I can't believe how that one app Actually makes me want to stick to it as opposed to when I'm on my own.

So that's that app has made a meaningful change in my data. What are you fasting? You're doing uh sixteen eight, or you're doing more intense than that? I do six I do sixteen eight, so basically I'll stop eating at eight PM and I'll eat again at noon. Right. So six that means sixteen hours not eating, eight hours eating. And when you eat in your eight hours Are you like You know, eating kale salads or you eat whatever you want in those eight hours. What do you what I don't eat whatever I want. I usually eat meat. In vegetables. That's what I I I work hard. Do you portion size or n no portion sizing within that eight hours? You're fine. You just eat until you're full.

Um Yeah, I I portion control. Yeah, definitely. I I eat very yeah, I for sure. I try to eat twenty five hundred calories. A day. Good, good. Um all right. So I have uh anything else on zero? I think that's a that's a good run. I have as well.

Uh, I like it. It's a super clean interface. It's like uh I like apps that just do one thing really well and that's what that does. Um okay, here's an app. I think I've talked about this. But I got big into breath work. And so uh there's two apps that if you want to have kind of like a happier life, there's a lot of apps that will distract you. Instagram, TikTok, whatever.

There's apps that will make you more productive. But they'll distract you from the real world. That's like email, Slack. Maybe Twitter. Um And then there's apps.

that actually center you and ground you. And so my phone had enough of the distraction apps. I had enough of the per Productivity apps. Where I was lacking was Hey, how can I use this magic wand? That's how I think of my phone. It's a magic wand. I make I just

I install an app and that's like a spell that it just could do some magic thing. I can get food to appear at my doorstep, or I can, you know, summon a car, or I can do all kinds of different crazy stuff. I can put my you know, my mom thousands of miles away, her face can show up on my phone. Well, this one gets me grounded and so there's two apps I want to call out. One I think we've talked about before it's called the five minute journal. Um

I ended up meeting the guy who d who who made this app. I didn't know that was an app. I thought it was a notebook. There is a moat notebook and then there's the app apps I can look at. It's a paid app. I think it's three bucks or five bucks or something like that. Which is so funny because when I saw that I was like, Oh, I don't pay for apps. I was like Wow, like my threshold for paying for shit on a phone is so low compared to like Yeah, right. A parking it's a parking meter, but I could use this app forever that some guy created and coded and makes it do all these things. So

Five bucks and what it does is you open it up and it basically just has a quote while it loads. It's always a good quote. They do they have good selection. And then it basically says what are three things you're grateful for today. And the act of writing those down. This looks great.

Um You know, not to get super cheesy, but basically the more grateful you are, the less stressed you are. You cannot be grateful and stressed at the same time. You cannot be grateful and afraid at the same time. You cannot be grateful and angry at the same time. So if you just want to not be any of those bad things, just focus on being grateful rather than not being whatever. It's like when you tell somebody relax when they're really pissed off. Guess what? They don't really relax very well. So you're telling somebody to not be angry or not be stressed doesn't work. But telling but but getting somebody to shift their f focus. To be grateful works actually really well. What questions does it ask?

Just says what three what three things happen today that you're grateful for. And it's today it's it's things that happen today, not like What are three things in your life that you're grateful for? Then you just sort of monotonously you say, My f health, my family, and my friends. It's like no, what happened today that I'm grateful for? What's a moment of today? It's then it forces you to slow down time. 'Cause you're like shit, what did I even eat for lunch today? What did I do today? And then you like You think of one thing and you're like, God, there must have been something more than that that I'm grateful for. You kinda suck at it the first day. And you suck at it the second day. By the third day, something happens during the day and you're like, Ah, I'm gonna write this in the app tonight.

Um, like that's the thing. And so it forces you during the day to actually take note of what you're grateful for, which makes you a more grateful person. All right. That's what it's. Uh, let me just tell you something really quick. So Andrew Huberman, one of the things on my list, Andrew Huberman recently had a new video come out come out called The Science of Gratitude and How to Build a Gratitude Practice. Andrew Huberman was on our podcast. He's got this amazing pod and YouTube channel where he talks about the science behind different things and how you can use it to help you. And his latest thing is on gratitude. And he says that he's been doing gratitude and I don't want to get into the science, but basically there's something about like the prefrontal cortex and how gratitude actually releases dope dopamine and it's proven to make you more motivated and happy.

And He said A lot of people, including him, did exactly what you did. And he goes, I think that works, but we have loads of studies that show that the actually slightly more effective way is to do one of two things. And I believe those it is um You try so the most effective thing is that you you read or you remember you you read something that someone has written to you.

And so someone's expressing gratitude to you. Of course, that's not entirely practical, right? And so there's uh uh t a few things that you can do. The first thing is that you can Think of a story when someone was helpful to you and if you if you focus hard enough, it actually feels real. Yep. And the second thing that that that I do, me and my wife is every a couple of days we have a set time that we sit down and we say, Here's what I'm Thankful. I'm thankful that that you did this. And then the second thing that you can do is you can actually think of a story and which is the same. Then we get a get it off our chest. Uh she loves she's really good at the game. I'm getting better. Uh it's just it's a good thing.

It's called the hateful eight, just eight minutes of just like hating on each other. Um and uh the second thing that you could do is you can think of a story of st of someone being helpful to another person. And they put these guys I believe in a MRI and they scan their brain and they watched a movie or a story about Holocaust survivors being helped and surviving. And it like changed something in their brain and it was proven to make them more motivated and happy. Why is that the most convincing thing ever? Everything that they're like they did an FMRI study, they scan people while they watch this. The brain lights up like a Christmas tree. It's like the most like that's the most I'm just gonna make that up whenever I wanna be more convincing with my thing. I'm like, yeah.

People who buy my my power writing course, uh Th we've done brain scans. It shows that actually there are there you know how There's a part of your brain you can't access. With this course, you actually access it. The the scans they speak for themselves. I did a transcendental meditation thing and uh it's like a a style of meditation and they like I went to the seminar and they're like it's proven with brain stance to be different than mindfulness. And I was like Really? I mean like you're both you're just you're they're kinda the same thing. You're being quiet and just like Like I don't understand how but anyway, that's what they said.

So uh anyway, go ahead. Well, one more on that fullness thing. There's one other technique that I I it's less convenient, but when you do it, it's awesome. It's called flooding. Have you ever heard of this? No. All right, flooding is when you basically you to create a flood of memories of like great moments in your life. The easiest way to do it is you open up a photo album. And you flip through it or you go through your camera roll. So if like me and my wife, we get together, we'll have our camera roll open and we'll just be showing each other photos from, you know, three years ago. Remember that trip, remember that day, remember this thing we did, laughing about it, what happened that day. And just if you just do that for even ten minutes, you just revisit those photos.

I'm not a big photo guy. I actually hate taking photos in the moment. I find it to be just incredibly like off putting. And my wife's like the opposite. She loves taking photos of everything. But I gotta admit, this flooding shit is amazing. It works. I literally f love her more after we do it because I remember all these amazing times I've had with her. And I don't have to try. I just like look at the photo and it's there. It's better than better than my imagination. So that's what you're gonna have to do today in order to get over your heartache, your money loss. I know, I know. We'll have to figure it out. One more app. One more app. So the other app is called Othership. Uh, so this is this just came out. I invested in this thing'cause I b I'm a believer in it.

I struggled with meditation. Meditation was very hard for me. So even though I was friends with the founders of Calm And they gave me a free account or whatever. Never really used it. Couldn't couldn't get myself to enjoy doing it. And I'm the type where if I don't enjoy it It's just very hard for me to stick with anything I don't enjoy. I don't have enough willpower, don't want enough willpower. I don't know what it is, but

I I'm not great at it. So I wanted the benefits of meditation, but I didn't enjoy doing it. breath work has become like a revelation to me. It's a form of meditation. It's very similar.

But Focusing on breath at a guided breath work session. So I've tried Wim Hof, loved it. WimHalf has a great app too. It's a free app. And Other Ship is like a souped up version of Wim Hof.

And uh This guy, Robbie, created it. He's amazing at it. He guides a lot of the meditations himself. He built his own like home Oasis in his he was like really early at Ethereum. He like he was the first marketing guy at the Ethereum Foundation when it was like whatever.

Yeah. sixty cents or some shit like that's like a rich. So he got like, you know, even with barely putting any money in, he got like kind of loaded. And then he sold some of it and was like, Okay, I'm gonna turn like half of my gr I'm gonna make this huge like kind of cabin out the the garage type thing, like a mega garage. He turned it into like this like twenty person sauna plus cold plunge plus like amazing meditation room plus gr greenhouse and all this other shit. You went to it.

Uh no he's invited me. It's in Canada. I haven't gone yet, but um It's an always. He hosts a lot of people there. He invited us actually, so you're welcome to go any time. And um they do like guided whatever like micro dosing LSD if you want to do that or whatever. No. You can do you can do anything you can do anything in this place. Long story short, he got really into breath work along this journey and cre now this is what he does. He's like, I'm gonna I create this app, I'm gonna I'm gonna bring breath work to the masses. And I do it every morning.

And it's amazing. So that's my uh other ship is the name of the app. All right. I take that. All right, I'll I'll tell you one. All right. So there's this

subreddit that I go to and I love it. It's called Uh fat fire. And the idea is people who want to retire relatively young with a lot of money so they can live a fat life without working. Um, and there's this guy and so basically if you post on there a lot The mods, the community leaders of the subreddit will verify your net worth to make your sure you're not full of shit.

By the way, did you have a goal like this? Like I wanna retire by X age or I wanna be like Yeah. This wealthy by this age. Wha w was your like how did you phrase your goal? Uh I I wanted to have twenty million dollars by age thirty. Gotcha. All right. That's what I wanted. That was my goal. I created that goal when I was in my uh when I was like nineteen or twenty years old.

I mean, I can't confirm or deny, but you know, mission accomplished is what I would say. I I sold my company I I achieved it at thirty one. I sold my company at thirty one. Right. Um And so my that was my goal because I asked her a rich person who I knew, I asked him how much money do you spend a month? And they told me sixty thousand dollars a month. And at the time I was like, I don't know like

I can't imagine there's a world where I would, yeah. Yeah, I'm like that just sounds crazy, but whatever. Like I asked like eight people and this person had the highest number. And I was like, Okay, I'll just do that'cause I'll be conservative and then If you withdraw only three percent of your twenty million, that gives you like six hundred thousand dollars uh a year to spend. There. That that's that number. So I just f Fire Philosophy and Fire Stamps are financially independent, retire early. So that's so you can you can you can spend uh a percentage of your portf of your liquid portfolio and basically it continues to grow. Have enough money.

That the earnings on the the the the sort of compounding earnings on the money being invested in something safe like the stock market SP five hundred type of thing. Can um Can cover your burn rate. So it's two things that matter. What is the what is the amount that I have invested in, and what is my life burn rate. That's why a lot of people who like fire, they go move to like you know, bum fuck, you know, middle of nowhere and they're like, Oh yeah, I got rid of my car and it's great. Now I can you know I got rid of everything I own and me and my wife we only eat Apple Cores and now we're retired. It's like

But Fat Fire is different. Fatfire is like Now I kinda wanna ball out. I'm not trying to like skimp on my lifestyle. So okay, what do I need to achieve and what do I need to optimize while still not giving up? Like What I find to be enjoyable in terms of lifestyle. Yeah, so that's how I made up that number and I don't even I spend fifteen thousand dollars a month. So I don't spend even close to that. But

I I saw this thing yesterday. Which is somebody was saying They posted like my company here's what my company's revenues were for the f uh his name's I think his name's Chris Cantino. Uh it was like Companies' revenues for the first seven years and it was like, you know, zero thousand twenty thousand, fifty thousand, hundred fifty thousand, three hundred fifty thousand, seven million, twenty one million, or something like that, right? I

I'm making it up, but it's some slow build and then suddenly things really take off. And I think they sold their company It was a soap company, I think. Uh For a hundred million dollars. I think I have that right. Is that correct? You know this guy? No, I know who you're talking about though he's he tweets great stuff. You said his name right. Yeah. So okay, so so he tweeted that and I sort of got me thinking.

I was like It it's true. A lot of success. I would say the m common You know, when success comes through the front door, this is how it arrives. Slowly. And then suddenly.

When it rains, it pours for sure. And when it rains, it pours. And I started thinking, Okay, is that true in my life? And I started writing down, I wrote down how much money I made. From the age twenty. To the age thirty one.'Cause I also got wealthy basically at thirty one. And um And it was like, you know, zero thousand dollars, then negative thirty thousand dollars with that first startup. Then I I got a job and the job paid me a hundred twenty thousand dollars. I thought I was doing great. That was 120, 120, 120. And then went to 160 and then it like stayed there for a bit.

And then I totaled it and I said Wow, at age thirty one. I made more Than the previous eleven years before that.

Combined. And I was like, you know, and I w this was my advice to young people always is If you're gonna take a non traditional path like entrepreneurship or betting on yourself rather than a Corporate career track. Corporate career track you should be increasing, you know, every two years by a certain fixed percent and you're

Great. That's your lifestyle. If you take the non traditional path, You go try to be a content creator, entrepreneur, or something else. Um It's gonna be this slowly then suddenly path. And don't if you're twenty two, don't count your earnings at twenty two or twenty three or twenty four.

You're gonna check the scoreboard at age thirty was my my motto. Or or regardless of thirty or not, after like eight or nine years. Give it give it a decade. And you what you need to is s total it up in ten years, how did I do versus one counting every year? Cause you're gonna lose, lose, lose, lose, lose, win big. And um that's off that's off to the path. So I was curious for you if you did that. Is your path similar or if you charted it out for twenties to thirties? I don't know if you want to share the exact or whatever, but like Yeah, I can share some I mean when I sold, I had saved a like seven figures. Of course that includes my wife and I and she also uh worked at Airbnb and so Airbnb went public and she had worked there for a long time. Airbnb went public in December. I sold my company in February. So it was like Uh December first and then like February first was like that those two or three months was like massive. Right. And so but prior to that ignore that. Take her out'cause we don't want to put her business out there. So let's just talk about you. Um

You in your early twenties, what were you making? So um from age twenty two to probably twenty six and twenty seven, I paid myself something like Two grand a month. So in the brain so the first year of business, I probably paid myself twenty thousand dollars for the first year. And then I paid myself forty thousand dollars for the next two years.

And then Um Seventy thousand dollars and then the last year. That was twenty four K a year and then forty K a year, and then you said seventy K roughly. No, it was like twenty, forty, forty, seventy. Yeah. So that's four years in. And then the year we sold, I paid myself close to three hundred thousand dollars. Right. Um, and I had a few other investments, like some angel investments and um

Like some weird things that kinda paid off. But Basically, like for the longest time, I mean, I was living m I the way I r rigged it was in San Francisco my rent was only four hundred dollars because I rented out this big place And I only had twenty five grand in my name and I spent all of it to rent out and furnish this place and then I rented it out to people who basically subsidized it for me. So I was living like a poor person. And um So I was able to save a little bit. But you were living like a like a wealthy person, really. You were living in a place and it was only costing you four hundred dollars a month, which is great example, by the way, because there's a lot of people that will be like Uh, wanna move to San Francisco, but I can't afford it.

All you're saying to me is I lack creativity and resourcefulness. Because What you did is available to everybody. Go find a place.

That's at market or slightly below market price. And what you did, I think, is you cut a deal with the landlord. You're like, I'll never call you for anything. Yeah, I told you to breaks. I'll fix it. You I think you lived there for how like a decade or some shit and you'd never call it. Never spoke to the person. Yeah, I never saw him. I had I not once had I ever seen him after that. If he showed up at the house, you wouldn't know who that guy is. I would not I don't even remember what he looks like. I couldn't even tell you what he looks like. I think his name was Chris. And so you cut this deal and you were like, look, I'm you basically became the landlord. Well I showed I showed up and I was twenty two and it was a four thousand dollar or five I forget how much was it, forty five hundred dollars a month for a four bedroom house. And he goes, Is it just you? I go Look, it's just me right now, but I'm gonna get like some friends to move in. Um, I'll like uh sign a lease, a sublease with them and I and I can have you approve it. Right. But basically, like I'm gonna pay you on time all the time and my the preferred relationship you and I have

Is I never see you again. And are you okay with that? And he goes, Yeah. He goes, Don't don't be late. And I go, Okay, deal. And we are never late. I never c one time I I I'm an idiot. One time I shot a BB gun in the toilet and it broke the toilet. And so we just went to Home Depot and like bought a toilet and just replaced it. You know what I mean? So we would do stuff like that all the time. If somebody said, Hey, which of your friends shot a BB gun into the toilet?

I'm like I'm like oh you know Sam? Sam's a great guy. I bought we bought like an airsoft gun or something. We're like let's see how strong this is and we uh we don't want to shoot it in the house'cause it went through the couch. Uh anyway. Anyway, it yeah, it so at this point, yeah, so it was a slow build. It took like five, six, seven years, but then What's crazy is I'm thirty two now. I started hustling at age twenty w probably twenty. Like making like real money on my own, like livable money.

And At this point at age thirty two, I'll make more this year from a couple like side investments, like a real estate deal that I did. I'll make more this year than collectively all of my salaries combined while working at the hustle. Exactly. And that's that's the exact same same case for me. And I think that's actually really common. And I think

The reason I bring that up is because a A it's interesting to me. B I think that's really comforting to people because when you're in it. And you're not making any money and it looks like other people are all making hella money. It feels it can feel very bad. And you can question if you're on the right path or not. And this doesn't mean you're definitely on the right path, but it means When this

Path of entrepreneurship works. That's commonly what it looks like. So Don't be surprised. Um all right. So let's get back to

Which by the way, um, when I was getting going I was Always so envious. Of Other people, like my friends, I'm like

Fuck, you got a job at Google. You make 150 grand a year and you have all these benefits. I haven't been to the doctor forever. This is awesome. I'm so jealous. So you would come to you'd come to my office and you'd be like, Dude, this is your office? And I'd be Yeah. And then you'd we'd be eating something, you'd be like Th is this cheese just always available? Whose cheese is this? They just bring you this cheese? I felt like I would bring you like look, this cheese is from Whole Foods. This is expensive cheese. I'm like, bro, stop talking about the cheese right now. But but it was like I remember you were noticing All those things in a funny way. I was like, Do you guys have an espresso machine? You guys got a woman's bathroom? What the hell is an estimate? Espresso machine. Yeah. I remember I was like freaking out that you had an espresso uh espresso machine. I was like, what the hell is this? And I I remember like I used to take food to go.

Um So anyway. Um yeah, it it accumulated quickly. And I think it for most people It's I mean it like

I think that it's basically it's like you're poorer, you're poor, you're poorer, and then it's like suddenly it's like Oh. Holy crap. I'm not anymore. And you know, you you have that moment. And there's this subreddit called Fat Fire, and they talk a lot about that. And there's this guy who has a series of threads called Confessions of a Hecto Millionaire.

And he's doing like eight parts and I link to it in there. I see part five here. Yeah. And the mods have basically um approved it. So basically the mods have like this guy DM'd him DMed his uh accountants or account information or something, so they like verified that he's uh as wealthy as he is. But basically in the beginning Uh thread he says um You know, I'm worth north of a hundred million dollars. I got wealthy originally because I was an employee at a tech company that made me thirty million dollars, and that was like fifteen years ago, and then I invested in this, and then I did this, and then I did this. And I'm gonna answer a lot of the questions that I think a lot of people ask here, and the mods have approved that I am who I am.

And I'm gonna tell you all about work and purpose, my time and routine, why I keep a low profile, how relationships are are complicated, what I spend on a monthly basis. Um what my investment in portfolio management is. And it's incredibly fascinating. I love this stuff where you get behind the scenes of people who you normally never have access to. And so it's a great series. It's a great thread. Uh it's awesome. Awesome, I love it. Great find. Um okay, let's do some more. So

Uh what do I wanna do? Okay, let me do Um Uh me do it to do a quick one while you're thinking. Do a do a quick one. Okay, and I can keep right on, so you just let me know. So Alright, this is a little black hat here, but I'm gonna tell ya.

So there's this company called I think it's made by the same company. It's called Web Archive. It's the greatest thing ever. I love Web Archive. And they have got this side project called Archive Today. So Archive. Today. Have you ever seen this? Yes, I have seen this. It is

Awesome. So if you ever want to read so there's a bunch of products out there on how to read articles that are paywalled or behind some type of like thing that you can't see them. Um, so there's um outline dot com, which is kinda cool. There's this other one that's called um twelve foot and it and it's called twelve foot ladder. And so it basically says show me a ten over the paywall. Yeah, so listen to the tagline. Show me a ten foot paywall, I'll show you a twelve foot ladder. Brilliant, right?

Brilliant. And it it doesn't work all the time. That's the problem with twelve foot. Yes. Need our line. Yeah. Archive today works. I've never used it and it not work. And so if you ever want to read something and you don't feel like

Like you just want to read like a article and not all like Pay for it. Archive today is the greatest thing I've ever seen. Yeah, uh and the internet archive is just like a treasure, right? Like it's a nonprofit thing. It's a great way to go look up what did the original version of the Airbnb website look like. You can go to the Wayback Machine, which is something they've created, and you can type in airbnb.com. You can go back and you can see, Oh wow, it used to be called Airbend and Breakfast. And it was like cater toward conferences. 'Cause that's how they initially got their start and blah blah blah. So you know, the Internet Archive, which is the the nonprofit behind it.

is amazing. They actually bought our friend's company. They bought Xavier's uh book company as well, because they're gonna like scan all the books and make them available for people and things like that. So they just it's it's amazing. You know, uh they're based in inner sunset, right where my office was. That's right. That's right. Um okay, let's do some more uh Okay, so I basically made a pretty big and I think It's At the risk of us sounding

Like Kind of like overly obsessed with fitness, which is like ironic,'cause at least At least you're ripped. So I think you can get away with being obsessive in this. I'm not ripped yet, so it's like a little bit it's a little bit weird when I talk too much about it. But you made a big investment in this because And your and your improvement has been massive.

I basically when I was How much did you weigh when we first started filming, do you know? I have no idea, but I basically gained like forty or fifty pounds over the course of like my last startup. And like never lost it. So Do you think you weighed like two fifty? Not two fifty. I think the most ever weigh was two twenty five. And I don't even weigh much less than that now, but it's a different weight than it's it's yeah, it's like muscle versus fat. It's like converting, right? So um So yeah, I basically w you know ballooned up. I g you know, I used to be whatever, one seventy five or whatever, and then all of a sudden I'm two twenty five and felt really bad and You know, it just it's not healthy, doesn't look good, all this stuff. I would when I would see a photo of myself, I'd think that's a bad photo of myself. And after three years, I'm like

Hey, how come all the photos are just bad photos of me? Oh wait, maybe I'm like actually just like massively out of shape here. So I invested in basically three or four things now. That have paid off, and I'll tell you one that I don't think paid off. So um So I think fitness takes a couple things, uh, at least for me, and that's uh time. So I was like, okay, what are some things that I if if going to the gym

It's taking too much time. What's a way that I can hack that? So first of all, I built a home chip. So there's no going anywhere. But uh even me, you could put a uh a Peloton right next to me, that doesn't mean I'm gonna ride it. You could put my foot in the straps, that doesn't mean I'm gonna push. Like Uh there was many reasons for many years that I didn't exercise regularly. And so one was just bringing the gym home, then I Got a trainer'cause I said, Well, f if some dude shows up, I'm not just gonna s ignore him. Like I'm clearly gonna like do the work out. I think that's the biggest thing that made a difference. I like I I have a friend who was um

Who who is a wealthy guy and he was like, Hey, can you tell me what to do? And I'm like No, man, get a coach for like two hundred fifth a month and they'll and they'll tell you what to do and you don't think. You just do what they say. And he was like, That's really expensive. I'm like, Dog, you live in a four million dollar house. Like why do you like your your body's your house and you're not gonna spend three hundred dollars or something to fix it? Yeah, that's wild. Um My my dad does that. My dad's like, Oh, y you spend on this personal trainer five days a week? Like that's crazy.

Uh, I have this trainer I found in India. He just does it on Zoom and he's only four dollars an hour. I was like, four dollars an hour. He's like, Yeah, he wanted six, but I got him down to four. He was so proud. And I was like, Oh, that's I mean, that's amazing. Okay, is it good. He's like, Yeah, he's really good. He's really fit. No, no, I was like, No, is it good for you? He's like Oh well I you know, I don't really do it. Like, you know, it's he's like it's only four bucks, so I don't even mind if I skip it. I was like, Exactly. Like you literally don't do it. It's not working for you, you're not exercising regularly, you're not getting in better shape. So how is it really that good? Uh so anyways, I invest in a bunch of stuff and I took an approach which was like

I wanted to leave myself no outs. So I took a like burn the boat strategy. So first I talked about it publicly. And I talked about it publicly because if I talk about it publicly, I'm gonna be humiliated if uh you know I'd feel embarrassed if I talk about this and I don't do it. I don't back it up. Same. I I think that I I vouch for that. I made it super convenient. So I did a home gym and I brought I had a trainer come to my house. I paid the extra to to make sure that that happened. Um okay, so now I'm doing the workouts. Okay, cool. Now how do I do it where I I actually enjoy it? Well I invest in making the space nice. So like I went to your gym and I was like, wow, this feels great. I need to get a floor like this. And I bought these rubber tiles and I did all this stuff to make the gym feel better. And I like got like

The sound system, I did a bunch of things to make the environment one where I would not dread going there. I would enjoy I would want to go there. And uh a bunch of things like that. So those were all great investments, I felt like were great finds for me was like these little rubber tiles. And it took time and energy to research these. And I didn't outsource this. I was like, no. I need to find the best one because I want this to feel a certain way. And I c I crafted that kind of vision for myself. Same thing. I just got a sauna, set it up yesterday, did the first sauna session in it, and I'm like, this is amazing. Um already, already this isn't one of my great purchases of the year, and I just have had it for one day. Um I got this clear light sauna, infrared sauna. Um and I know that some people are like, don't do infrared and some people are like By this other brand instead, or whatever. No, Clearlight's good. Clearlight's a great brand. Uh

Yeah, but some people were like you should do the dry sauna, not the infrared From what I could tell, um, it's totally fine and it's uh importantly it fit into my life, whereas the other one would've required like A whole bunch of like waiting. For like a

Bigger space and electrical and all this changes to be made in order to work. As long as as it can get hot enough, it's good. Yeah, exactly. So those have been for me the best find. Now here's the worst f the worst buys, the worst things I did. I Anything that I attach to my wrist has just failed. So um I bought an Apple watch.

Um lost it. It got stolen slash lost. I don't know what happened. It was at the office and uh it was gone. Um Second one, uh bought a Fitbit. Lost it. Whoop band have it.

Batteries dead. Don't charge it regularly enough for it to be useful. Um so Everything I've tried that's like a fitness tracker that is like a wearable device. It doesn't work for me because I'm too disorganized and lose shit and don't keep things charged and ready for the morning and then charge it for sleep. I had an Ura ring, I lost that too. Uh I have I have failed on like five wearables this year, so I gotta count myself out on that. Do you wear a wedding ring?

Lost my wedding ring as well. So that's you know for bonus points. Uh dude, I that's why I wear these like uh twenty dollar rubber ones. Yeah. Mine was only a sixty dollar wedding ring anyways. So I didn't feel b I mean, the sentimental loss, yeah, but uh You know. I kind of knew that hey, I don't know if I'm a ring guy, I never wore a ring in my life. Yeah. And sure enough I lost mine the first week. Yeah, I lost mine on my honeymoon.

Okay, let me give you a a different one. Have uh here we're gonna let's shift to media. uh great podcasts, articles, YouTube channels, whatever that we really like. I I have a whole category called canceled comedians, which is like I there's a whole bunch of people that I love their content. They're canceled by, you know, society.

But I love they're still they're just as funny as they were before everybody found out that they like you know, like to have sex with eighteen year old girls or whatever. Like um so there's this guy, Chris Delia. Who got canceled I don't know a year ago. I found him really funny before, I find him really funny now. And he also has these little like almost like inspirational moments in between the comedy that I love. There's this video he has called

Life rips. Have you heard this video? No, but I love him. All he's saying is like Uh, you know, this shit was happening in my day or whatever. And he's like he has this phrase, life rips, which is like he's saying like li life is awesome. And he's like just remember he's like that life rips and then he he he tells a story It's just inter he's a great storyteller.

Amazing story. He tells a story about life rips. It's a feel good moment. It's a reminder that actually, yeah, you're right. Instead of focusing on my problems all day, let me just focus on the fact that life actually really Fricking rips. And um And then he br he brings that in, he brings that as a callback into a bunch of other where he'll tell a little story. He's like, you know, this is a life rips moment.

And um just that philosophy has like made me really happy. He does this thing also where Some he'll be recording the episode and you you'll relate to this. He's e he's kind of like Um I think a lot of

Great. entrepreneurs and artists are this way where they're like sort of like perfectionists in a way. Like they want things to go well. They want well well made stuff. And so let's say there's a technical problem where he's like, um he's like, let's pull up that clip and then like the computer crashes or like somebody walks by and unplugs his microphone like midway through or whatever, like kicks out the put power cord to the lamp. And instead of in that moment getting mad, he just has he just replaced it with this thing where he just goes, Yes, the cord ripped out of the wall. He'll just be like something he'll be like, Yes, we can't find the file. Or he'll be like, Yes, dude, yes, we absolutely can't show the thing on talking about. Yes, nobody has any idea what I'm trying to say. And he just like

Instead of being like oh no This sucks, which is like such a pattern that we can fall into. He just does this little yes thing. And I kinda stole it in my daily life. My wife hates it. She thinks it's like very annoying that I do this. Like she doesn't understand what I'm doing. She doesn't know the reference. No, she will. But it r she hasn't listened to podcast either, so she she pr still probably won't but

It's such a hack, dude. It's such a hack. To just Instead of just letting this little inconvenience, this little thing that went wrong F up your mood. Just like

rewire the response to something that's almost iron it's like sarcastic, but it actually becomes real by the time you do it. Jocko, who's this guy who goes on Joe Rogan, he does the same thing. He's just like crazy, I don't know, m maybe sealed type dude, super hardcore. And his whole thing is around like You know, pain is good. And so like he'll be like, um You know, oh you got shin splits? Good.

Like this runner. I love that. Oh, you know, your Uber ride didn't show up? Good. Time to have a hike. It's like you know he replaces of uh that sucks, which Time to time to get tough or good. Good. Gotta go earn more money. Lost all mine. Like, you know, whatever. It's like almost com comedic how like how extreme he is with it. But not gonna lie, this shit actually works. And so that's my that's my content recommendation. D do you have um I've got a uh I've got a bunch, but do you have a c any type of cardio machine?

At your house? Treadmill, yeah. Um a rotation. You do have a rower? I have like a light uh you have like a Rover that makes you feel like you're on the Swiss Canal or whatever. I have like a drinky dink, you know, hundred twenty dollar Costco rower. All right, I don't think you're gonna want to do this then, but

I was gonna say tomorrow So I've been doing I'll do it on my shitty rower. I've been doing these things where like I'm like all right, everyone, the Sunday sixty minute row. Post a results. Such a inf such a fitness influencer move. Motivating others. Do you have a bike? I have a bicycle, not like a Not a spin bike. I have like a It might be easier if you do in the bike. So I'm gonna get up early tomorrow, like seven thirty.

Or maybe seven, and I'll get this thing done. And you just post your results and be like I just and so I tweeted out, I go, tomorrow is a ninety minute day. We gotta because and people are like, Isn't that boring? And I'm like, Yes. That is the point. We should go through pain tomorrow before we get thankful. Right. So if you want to do it with me, uh do a ninety minute any type of c ninety minute steady cardio. Um it's good. I don't think you're gonna be a good thing. Well, I don't think ninety minute bike ride with Sam. Well, that's why you gotta get up really early to do it. You gotta like go through hard uh some hardship. I don't think you're gonna be able to run for ninety minutes, but even like a brisk walk, honestly, for ninety could work.

But just like as long as your heart rate's like one forty ish. Um All right, let me let me let me let me tell you uh five or four. I'm gonna go fast on some bits of media. The first This happened earlier this year. There's this amazing video of Rose Nami Yunus. This uh awesome UFC fighter, but sh the reason she's interesting is she's like really quiet and introspective and seems like a sweetheart, not like a fighter. And

There's this amazing video of her about to fight this badass woman from China who just looks like the terminator, and she's repeating to herself. I'm the best. I'm the best. I'm the best. When I first saw that

I teared up. It's the greatest it's it pumps me up. It's amazing. The second thing. Primitive technology. Can I just give a uh a recommendation there? For people who don't follow the UFC, they're gonna watch this, they're gonna be back, whatever. Uh you know, if even if they went and watched it, it wouldn't have the same emotional resonance. It resonated for you because you know how much of a terminator that other girl is. You know Rose's backstory and she struggles with anxiety. She's not a bravado type of person. So for her to say I'm the best, it's not Bravado and trash talk. It's literally self-talk so she, you know, can perform her best and and not let anxiety get the best of her. So you know the backstory, but I think everybody should have these go-to's.

These the stash Of like inspiring moments that you were there for that you know the context you know the backstory And then you could just put the it's like that flooding thing I was talking about earlier. You can just go back to it and you can instantly get that feeling. Um and you should just have a well of these.

Which I like I I think that people should know that I mean, like, successful people. I don't know if people consider me successful or not, but I know that like way more successful people than I d do this, but I rely on like Like I'll like read a book about someone who I admire and I'm like how would this person react to this situation? Totally. Like I I do that all the time. Sometimes I'll even do it with like UFC fighters. I'm like

This guy just got punched in the face and he got up. Like I can do it. Um so I like that rose number unis thing. The second thing is primitive technology. Have you heard of primitive technology? No, what's that? Click the link, it's in there. So This guy has ten million subscribers on YouTube.

In his videos of which there are How many are there? Maybe fifty? You've talked about this guy. He's like a caveman. Yes. So there's there's maybe only twenty videos. And his very first video has thirty one million views. It was six years ago. And it's him. Not talking, not saying a word. He's in the woods.

And he's building a hut. And eventually it works out to build like a proper house. And he does it without saying a word, and he does it with only using things that he finds in the woods. No power tools, no nothing. He builds a kiln. He builds a tiled roof hut. I'm that I'm on that video. It starts as he's just pan the camera's just Planning at this just a spot on the ground in the middle of the forest. It's clear like

There's nothing here. I'm gonna build a little hut here. Now click start to the end. Click to the end. Click to the end. Dude, he has like a clay hut. With the fireplace in there. With a fireplace and a chimney.

Yes. And the whole video, he doesn't say a single word. All you do is he literally has bare hands. Yes. Just building it. And then he'll like make like a hammer out of like a some he'll make rope and then he'll make a hammer out of rope and a stick. Or a an a a rock and a stick.

Do you know this guy's backstory? Like this guy looks just like everybody I went to Duke with. Like who is this guy and why does he do this? It's in Australia, I believe, and he owns this land. And so if you go to his about page, he just it just says, Where is this? And he goes Queensland, Australia. Do you live in the wild I don't live in the wild. But I love going out into the land to do these projects. Yeah.

And so He doesn't talk much, he doesn't do anything. His channel has gotten one billion views. And all he's doing Is building like there's another one. I'm watching him.

make fire just with the s he's just rubbing his hands together like this. With a stick in between and he just made a fire while you were talking. It's so relaxing. It's so awesome. I love it. So do you love it? Do you actually want because I see this, I'm like, this is so cool. And I'll like click through one and then I'll be like Oh, this is just something I'm gonna go tell other people about. I don't I would never actually sit here and watch this for thirty minutes. I've watched all of them. Do you have Apple do you have Apple TV? Uh no, and I don't. But you can't. I have Apple TV, so m my version of TV is YouTube. So first thing when I sit down on the couch, I go straight to YouTube and I'll just watch like a thirty this thirty that's like this is like that TV show how stuff's built. Do you remember that? Yeah, but you do it in the background, or you actually just watch pay attention to'em.

Yeah, maybe I'll like be talking to m Sarah or cooking. Yeah, I'm like, Oh my God, wait, watch this. Look what he's doing. Yeah, I maybe it's in the background. I mean, do you I don't actually sit down and really watch T V unless it's a movie. Um or the challenge. Or the challenge. Okay. So this is amazing. Okay. Primitive technology. All right, let me keep going. Let me keep going. Um I'm gonna roll. Okay, the the third one, How to Be Great, Just Be Good Repeatedly. This is an article by Steph Smith, who works for me. There's two reasons why I love this article. The first

That is one of the best headlines I've ever read. Yes. It is a wonderful headline. And she writes this article about How Great things rarely s uh are you like trying to be great. It's more so just like being Kinda good.

But doing it consistently. And in my life, I have found that with this podcast with a bunch of other stuff. Like I'm like I don't want to do this today. It's like all right, fine, I'm gonna do it anyway, even though I know today I'm not gonna do a good job of it. I'm just gonna get it done. And she does a really good job of articulating why that works. So I love that article. Um all right, I'm gonna keep going.

Um The the next one. There's this guy who's got a YouTube channel called More Plates, More Dates. Yeah, I watch this guy. He is amazing. He looks at pro athletes. And actors and he and he's a I guess he's a I think he's a doctor. I don't know what his background is. He sounds like he knows what he's talking about. And he tells you what steroids he thinks different people are on.

I watch these and every time I do, I regret so much. I'm like what a waste of my life I just did. Um V but I he comes up with my feed and I'm like, Oh, I know that person. Yeah, are they on steroids? And then like Thirty minutes later, I'm like, I cannot believe I've let this be in my brain for the last thirty minutes. What a waste of my brain. It's interesting though because it'll explain like the science behind it. He's like you he's like a lot of people think that this athlete is doing EPO. You wouldn't do EPO because the way that your body works is this, this, this, and this. And he like it so it's kind of interesting. He goes, but you would do HGH because the way HGH works is it's proven to do it so it's like a science. It's interesting. But yeah, there's a little bit of science. It's gossip from a person who I believe is reputable. Uh not in having firsthand knowledge of the people, but first hand knowledge and doping.

And the final thing. I found this book. It has two reviews on Amazon. Um only two reviews on Amazon. It's Amazing. And so

Apparently they in the four or in the foreword they say that's one of the most popular books in Russia. But I I didn't know that, and they translated it into English. So these two journalists from the USSR in nineteen thirty three. made a deal with the US government that they would let them come in and spend three months doing a road trip. And so they saved up a little bit of money. They came here and they bought a camper van and they spent three months traveling America, talking to people with nothing to do, really just all they just wanted to learn about of America. And from an outside perspective, they show what makes America special. And it's incredibly fascinating because we take a lot of things for granted. And they criticize America. And this is in the 1930s. So this is this point is particularly particularly true. They criticize like our race relations and things like that. This is like this is crazy how people treat each other. But

There is a lot of good, including, they say There's something about Americans that I've never seen ever before. Which is they always think that they are going to overcome any adversity and they always are optimistic about like some situation. And also Oddly, they're friends with their bosses. So like they work together to achieve things and they don't like like they're friend like you can be friends with your boss and you cannot hate them or want to rob from them. And people are and and and it's a wonderful book. It's written in the thirties. It's awesome.

So that's my book. Oh, it's called uh Little Golden America. Nice. Uh, that's great. You've read you read the whole thing? I yeah, I'm finishing it up now and I actually posted a link on my Twitter where it's free, like a PDF. Uh okay, cool. I like that.

Um okay I have a couple quick ones. So a chrome extension that I'm liking a lot. It's called Every Day. And it's basically a habit tracker. So um So if you go to the website, I think it's called everyday

Let me just find the Everyday dot app, I think is the thing. Um look it up. And basically you just say what you want to do. So you're like, Oh, I wanna like for me, for example, I have morning routine, I have clean lunch, clear. Um I have workout. Have my uh gr uh gratitude thing. And then I'm going to do it.

Uh that's it. And so and then it basically what it does is it just lets you create a streak. So you just say, Yes, I did it this day. I uh I'm I intentionally skipped it, I'm allowed to skip it, or I missed. And then it just keeps track of your streaks and it creates this awesome green grid. Of like as you do your habits, you get this really satisfying completion of like your grid being green. It just shows I'm doing the things I said I wanted to do. Which for me is And most people is all of the challenge. All of the challenge is not Oh I just don't know what to do. It's

I'm not doing the shit I know I should do. And um so this is just, you know, a great tool. And I get I think it's great because it's a Chrome extension, so it's in your face. You don't have to remember to check it. It's every time you open a new tab in your browser, it's gonna remind you, Oh yeah. I could could I knock that out right now? You know, yeah, I could actually just do that right now and I could I could get it done. Um, so it's a I actually have my own Chrome extension and I've replaced it with this one. That's how good it is. So um, you know, this is one of my one of my favorite. Downloading it now. Okay, let me give you uh a couple other things that I think are are really cool. You showed me this camo.

It's an app for your iPhone. Now we spent a lot of money and time. 'Cause both not in our main studio or I'm not in my main studio. You're you're in a different spot. I look good. I don't know you're traveling. No, I'm not traveling. You've been traveling. So we've you know, on on different videos we have different level of quality or whatever. But we did the yeah we both tried on our own and then we hired people to like, Hey, uh how do people get that fancy ass blur and like super H D video like so hard.

And they're like, Oh, you gotta buy this uh Canon, uh which one? 50 D, 40 D, 6D, 7D? Which which D do I buy? Okay, I'll I'll get this one. Oh then I need like some kind of um s cord or like a capture card. How am I gonna do that? It's it's so much super pay in the butt. Batteries, oh but the battery's gonna die during the episode, so you have to actually get a a double battery or a dummy battery. Pain in the ass. So and it's thousands of dollars. The camera itself was like fifteen hundred dollars, something like that. So it's

Really expensive. And you were like, Oh dude, I'm just gonna use in this iPhone app called Camo. That just you just download the app and then uh It just uses the native iPhone like portrait mode. To make your camera look good.

And you were like, Look, I'm just using my phone, I look just as good as you. And I was like, Yeah, I'm using the two thousand dollar thing and it's really hard to set up. Yeah, yeah. Bring this with me. This is my phone. I was like, Oh my God, it's I think it's forty or fifty bucks. I I don't know if it's is it thirty maybe it's I don't remember. I actually think in the new iOS, it's just this is just baked in, actually. I think they I don't think you even need this anymore. Um

But for now, and if you if I don't if I'm wrong about that IOS up to the side, you mean it's coming out soon? Like in the new IOS they're just it's gonna be part of the native camera, so you don't need An app to do this, I think. You mean but one coming out soon or one out now? I don't know, s now, soon, something. Um something like that. So but in the meantime

This app camo is kind of amazing. Uh great business by whoever's doing this and amazing timing because the whole world went remote and everybody wants to look good. So uh That's definitely one of the best projects. The analogy we made or someone made is having camo It's like In the seventies and eighties and nineties when it mattered that you wore a suit, having a camo is like showing up in a meeting in a nice suit. Exactly. Exactly.

Um So so I think that's a great uh product. Okay, I'm gonna give you a YouTube channel. So you did more plates, more dates. Um the binge I've been on is like kind of embarrassing almost. It's these old school direct sales. Seminars? So I'm like, okay, how do I um

I don't know why I like this because I'm not even doing anything that has direct sales. Like there's not a product I sell that's direct sales. I'm not a salesman, never been one. Uh but I'm just like fascinated with the art of persuasion and saying. And so um so there's a couple that are really good. Last night, like for example, I fell asleep last night While listening to it, if you just search Tony Robbins Sales Rare. And it's like uh there's two. There's one where he explains how he sold how he got his career started. He doesn't talk about this much. He got his career started selling audio cassettes, like music music tapes.

To people um You know, uh to uh to people and he would do these like You know, he'd go and and he's like, Yeah, like the way we would do it is the woman would reach out to the potential customer and they would say, We'd love to have uh we'd love to give you a free gift. And um we'd love to tell you a little bit about our company. And they'd be like, free gift? He's like, Yeah, it's a free gift. It's usually worth about a hundred dollars.

Um, and we'd love to give it to you and you know, if you'll if you'd meet with our a person. And then Tony was that person and he would be like He would walk through the step by step thing and he'd be like, I would say this, and why am I saying that? I'm saying that because Blah blah blah. Here's the thing about how people buy. He's like, and he's got his whole philosophy. And he even says in this thing, he's like, you know Would I do this now? No, because I feel like it's a little too pushy. And but I'm always the type where I wanna know

What's the real potent shit that works? I want to know the borderline illegal version of sailing and persuasion. And then it's up to me to decide. Am I gonna keep the knob on level twelve or do I wanna turn it down to nine? But I don't want to I don't want to be at level six because I was too afraid to ever find out. What is what does maximum persuasion look like? You know, what is what's the channel called Uh I'm I just look at the individual videos. There's not a any channel. So like I'll look up Gary Halpert. rare or Gary Halpert nineteen eighties or Gary Halpert original seminar. Tony Robbins Young. Tony Robbins rare. Tony Robbins original seminar. Tony Robbins direct sales Tony Robbins infomercial. And I'll go

Either I'll just find their material and I'll deconstruct it myself, like what's working. Like we had Craig Clemens on. And Craig Lemons comes on the podcast. And he's a friend of ours and he's uh doesn't he he's a great person on the pod, but he doesn't go First he doesn't talk a lot about his company. So he's got Gold and Hippo. They've sold like over

Yeah, I think he sold over a billion dollar billion dollars worth of product in his lifetime. Uh and Golden Hippo will do, you know, over a hundred million dollars in sales. But it's like, hey, what Golden Hippo's a holding company. What are the companies underneath? And he doesn't really like go list out the thirteen companies or whatever however many there are underneath it. Um, and nobody really pushes him for that. And he's kind of like at the made it stage now. But his he got a start early on doing Sales for a Guy who's like a dating coach and it was like double your dating and like how to how to

Basically it's all different titles that all mean how to get late. And if it was a wife, it's like how to get the man of your dreams, how to get a husband, how to whatever. And he ta and so I find these old interviews or old seminars he did with that guy Eben Pagan. And I'll go watch those and I'll see, oh interesting. He's talking about this headline he wrote and why this headline is amazing, and why he thinks it worked, and this other one and why it totally didn't work and what he learned from that. And I just find these to be like it's like puppy chow to me. It's just I I can't stop consuming it, even though I really have no direct use for it. Uh I just love it. So I'll tell you guys listening um Gary Halbert. So the Gary Halbert's this guy. He died somewhat recently from just like a heart attack or something. And he was an amazing copywriter. And he might have died in prison or

soon after he was in prison for a handful of years because he sold something. That's the guy I want to learn from. Yes. And the world famous took it too far. Like Wolf of Wall Street. I'm gonna learn from him. I'm not gonna take it as far, but I wanna learn from that person. I think you went to prison for mail fraud or something like that. So basically people bought stuff and he just didn't fulfill it. And so he was just like I I sold it and I just lied. And That's obviously wrong, but you sh can learn a lot from him. And he's got these amazing things called um Boron.

Uh the boron letters, sorry. And they're all free. So if you google Gary Halbert boron letters, you can find them for free. It it's a series of letters that he wrote his son Bond from prison and he teaches him everything he knows about life and selling. Yes, and they're amazing. You can go and I rewrote them all by hand because I was just so and and you're gonna read it, and you're gonna be like, What why would you why is this so good? It's so good if you know why it's so good. It's almost like that. It's like It's not No, it's clearly good. Like you start you fall down like his slippery slope. You're like, Why is this so interesting? Why do I want to keep reading this? Exactly. You don't know it's not like

Like it's not a um It's what I'll call a door, not a window. So uh a window opportunity is one where you look right in and you can see what's in it for you and you're like oh okay. Like, for example, let's say you wanted to get better at copywriting. The thing is not called how to get better at copywriting. And then he doesn't say, here's five copywriting techniques. No, he actually writes these as letters

And then he just does shows you great copywriting and then he d sprinkles in lessons as he goes, but it it doesn't come to like letter five or whatever. There's like it takes you you're just interested. You're hooked and you don't know why. And that's the technique. And then you gotta like figure out why is this so damn good. What is it about this writing style that's so slippery that I just can't get it's like a TikTok feed. I can't get out of it. You know, and so I would say it's like more like a door where you kinda got to go knock and and take a leap of faith that there is something on the other side of this. You can't see exactly what you're gonna get until the door opens. Yeah, this is a winner.

Um All right. Well I think I think we just like laid out a ton of interesting stuff. Uh Ben, are you there? And by the way, we should put uh links to as much of these as we can in the show notes. I'm also gonna send out a newsletter of just like summarizing these. Um, just on like whatever my own my own like

my weekly newsletter or whatever, Sean Perry dot com. And'cause I think these are actually really good, but most people listening to this It's probably really fucking hard to be like What am I supposed to do? Write these down and then go Google all these different things these guys are talking about? You need the links. What do you think, Ben?

Yeah, this is gonna be great. At the bottom of the show notes we'll just put a long list of all the links so people can find everything. But This is awesome. We're just spewing cool products that we consume. By the way, I there's I I have half of you told me about this two minutes or you told me before, but I was busy. I learned about this premise two minutes before the show. And I actually still have like five things that I we didn't even get to. And I know you have like ten things we didn't even get to. So we may wanna do if people like this, we may wanna do one more of these. I like And the point of this is it's supposed to be a Thanksgiving special, right? So you guys are just if you're fat with turkey, you're sitting on your couch.

You you got some time on your hands. You can just start clicking through all these links, check out all this stuff, buy some stuff, watch some things, have a good time. I think it's mostly free stuff, by the way, that we mentioned. Yeah. A lot of it is free or very cheap. Um

Ben, I love that uh that sales pitch out there. That was great. Who who who's have you been watching these videos too? Are we are we sharing YouTube accounts? What's going on? Yeah, just had to step up my game after you're talking about all this uh copyrighting and sales stuff. That's the Mormon in you. You guys are natural salespeople. You guys are the the world's greatest salespeople.

No, probably not. Some stereotypes are we have so few stereotypes are allowed to access these days that when there is one that feels like it's okay, you just gotta hit it over and over again. Good. I'm down. Well, thank you. All right, I'm out. I gotta go be with my family. See ya. Happy Thanksgiving. Yeah, you too.

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