Transcript

AI + You | 4 ways to scale your personal growth

The very best founders I know are brilliant at building systems. They connect teams, they remove bottlenecks, and they eliminate single points of failure. And yet When it comes to their own wealth. Most are running a disconnected stack. A tax accountant here and a state attorney there, a wealth manager who doesn't talk to either one of them.

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dot com. Slash M O S. Hey, folks, Jeff Berman here. I am thrilled to share some of the new names who will be joining us at this year's Masters of Scale summit. This may be our biggest stage yet. Reed Hastings, Meredith Whitaker, Van Jones, Amjad Masad, and more.

Will be there with us October 20th through 22nd in San Francisco. If you're building something great, or you want to build something great, We want you there with us too. Join us at masters of scale dot com slash apply twenty six. That's mastersofscot com slash apply. Twenty six.

The voice is a kind of communal organ. You learn through mimicry, we learn through language, we learn through technique. It's in this really interesting grey zone where it's kind of Inside the body and outside of the body. It belongs to you, but also it belongs to the community that you come from.

That's why it's such a great inflection point for discussion around AI. That's Holly Herndon. Holly's a musician and artist. known for pushing the boundaries of technology's role in art.

I've always been really fascinated by what I can do with a computer to make my voice do more than my physical body will allow me. Can a computer help me sing forever or sing pitches that I can't physically accomplish? During the covet lockdowns, Holly had ample time to pursue this curiosity. She began recording her voice to build a vast vocal catalog. She fed that data set into an AI model she named Holly Plus. Polyplus is really an art project that's an experiment in

Open sourcing and decentralizing a digital twin of myself. When Holly Plus sings, she is nearly indistinguishable from Holly. Like any vocalist. Holly is most comfortable singing within a certain range and style. But Holly Plus.

is boundless. Holly adapted this model into a vocal instrument. She invited creatives around the world. To use Holly Plus. I have a version that sounds like my natural singing voice that is a real time instrument that people can just pick up a microphone and sing through me.

I certainly Wouldn't call myself a singer. But with a power. Of Holly Plus, I can channel Holly's talent. Let's play around with it.

Sweet Caroline. Pop. Pa pa No. Let's feed that.

Through Holly Plus. And hear how it sounds. Sweet Caroline Pa pa pa AI's impact on creativity.

Isn't just skills based. It can also give you the confidence to take bolder Creative swings. I feel liberated to allow her to sing things that I don't know if I would feel comfortable singing myself. It's almost like my cringe factor has been lifted. I'm from East Tennessee, so Dolly Parton is kinda like the queen of my region. It would be too intimidating to try to sing something that she wrote. It's wholly but I would allow Holly Plus to do it.

Show Paulie Surprise. AI has scaled. our entire creative process.

It completely has rewired my brain. Sometimes I look at the world and I see prompts. I think AI is really allowing me to make the kind of art that I want to make now. That wasn't possible before. Paulia uncovered AI's power.

Amplify her creativity. Scaling what she's capable of achieving. as an individual creator. You don't need to be a creative for AI to evolve your workflow. Though creativity is central.

To business success. The more time you spend exploring AI tools, the more likely you are to find new ways that AI can make you more productive, agile. and confident. That's where I believe. The AI's potential for human amplification.

is an unprecedented opportunity. for personal scale. Well we can talk about AI. We can talk about it. Most people think about AI, they think about killer robots. Things are changing every couple of months. AI is at an infection point. It is a switch. It's like we have power tools now. And we'll just keep figuring it out. Generative AI is the most excited I've been about anything in software since the internet. Mm-hmm. It's definitely a super exciting time to be in this space. All of these things are possible. Let's try to figure out whether this is actually useful or not. The tech just shouldn't replace human beings. Is it the worst thing in the world or is it the greatest thing in the world?

This Is masters of scale. Mm. Alright. I'm Reed Hoffman.

Co founder of LinkedIn. Partner at Greylock. And your host. And I believe that AI's potential for human amplification is an unprecedented opportunity. for personal scale.

Anyone. Committed to embracing. The infinite learner's mindset. will benefit from the exploration. a personal scale.

By personal scale. I mean the amplification of you. As an individual. or a business leader. While your business may grow and succeed around you,

personal scale. is all about broadening your skill set. Becoming more efficient. And strengthening your human relationships. Normally on masters of scale.

We dissect the story of an iconic entrepreneur to prove a theory of scale. But as we continue our series. AI and you were bringing you something a little different. We'll hear from an array of experts who have played a major role in scaling AI over the past decade. Their experiences with AI provide a perfect lens for any leader.

Even in an industry. Far from the hot core of tech trailblazers. While many entrepreneurs are excited to discover how AI can fuel Their businesses scale. Some of the most exciting potential for AI.

comes from human amplification. No longer should the conversation center around human or AI. It should be human. Plus AI. With the emergence of this profound

New power tool. You'll uncover countless ways that AI can scale your ability. As a leader, co worker. Collaborator and friend. So here are four ways to accelerate

Your personal scale. With AI. The first way AI can accelerate. Your personal scale. Offer you a new unique perspective.

Oh. Let's begin by hearing from the co founder of DeepMind. Mustafa Sullivan. In two thousand fifteen. Deep Mind began training its AI models to learn and play.

The notoriously difficult strategy game. Go. Goes. One of the hardest and most complex games. That has

One of the most simple rule sets imaginable. It's uh Nineteen by nineteen board of black and white stones. You just take turns with your opponent. Of placing stones down on the board and when you surround

one of your opponent's stones or a couple of your stones of an opponent. you remove them from the board and the idea is to kinda conquer territory. The game. Date's back. Four and a half thousand years.

the total possible configurations of the board. is ten. to the power of 170. This has more atoms than there are in the observable universe. What would it take?

for a computer to master this game. The goal was to try to design A system in this case Alpha Go. That could learn. Strategies of effective behavior.

by interacting with a simulator of the go environment. So initially it took the top two hundred thousand games from expert players that had been recorded over the centuries and use that to kind of bootstrap its performance. To illustrate the model's ability. Mustafa and his team.

Decided to take go. To a hub. of Go's fan base. South Korea. The match would be held over five days.

and live stream to the internet. No, I had Never seen that many cameras all flash at the same time. It was

Wild. I think it was watched live by a hundred million people. That's roughly around the same viewership. As the Super Bowl. Alpha Go would take on Lee Sidol.

The Tom Brady of the Go World. Lisa Dor was a league above anyone that AlphaGo had ever played. So we genuinely didn't know if it was gonna be successful. And I remember

A lot of worries in the team about Whether There would be bugs or there would be So there's genuine

Concern. Couldn't be any higher. Finally. Day one of the match arrived. We took over an entire hotel for the week.

And we set up a live match room. Where one of our team members was implementing the moves That Alpha Go. Proposed. And

Lisa Dole was sort of sitting there playing on the other side of it, and It was just incredibly tense. You could really Slice through the atmosphere. With a butter knife.

AlphaGo took game one. A five. As both players begin to settle into the series, AlphaGo did something. They took everyone by surprise.

We got a sense that something unique was happening when We saw the commentator's reaction to move thirty seven. Which really was Just a remarkable move.

I thought it was a mistake. There might be the first mistake. Mm-hmm. White made. Alpha Go placed a stone to enact.

What's known as A high fifth line shoulder hit. To many experts. This move is ill advised. And goes against the

Common practice. I mean the commentator thought that it was a mistake. No human player would ever play such a move. And it confused Lisa doll so much that he actually took a fifteen twenty minute break and walked away to collect his thoughts. We thought okay, this was the bug that we were anticipating. The model's limitations

We're seemingly on show. Mustaf and his team slumped down into their seats. AlphaGo revealed that there was a 1 in 10,000 probability that a human player would have made that move. Slow. The mood in the room began to shift as Lee Sidol evaluated the board.

It turned out to be the historic move. There was genius creativity of Alpha Go. Move 37 proved to be the turning point in the series. Alpha Go used it to take control of the board. That was just an incredible roller coaster of emotion. This shook.

Lee Sidole's confidence. And things only got worse for Lee. From that point on. Alpha Go.

Fifty to sixty moves ahead. Helping the model to win game two. Soon. Alpha goes snatched. Games three and five.

Beating Lee Side O. And making waves throughout the AI world. Not only did Google donate the one million dollar winnings to charity, But AlphaGo's deft game strategy. proved to have a long lasting impact.

Lots of other experts got to see AlphaGo's games and study them. They reported that it actually advanced their understanding of the game enormously. And opened up new insights that they could then develop themselves.

Go players around the world. Went on to study Alpha Go. Sparking events. Like Pergo. where experts partner with Alpha Go to showcase the potential

for AI generated strategy. In other complex fields. Deep mind. also developed a teaching tool. Which use the model's own analysis of go positions.

This shows that AlphaGo's victory Didn't spark. A replacement. Of human go experts. It helped them to improve.

I believe that AIs can teach us new knowledge. And that quest to discover new insights, new strategies, new techniques, new scientific knowledge, new technologies. I think the combination Oh.

Human and machine. is actually to this day still the strongest combo. А майже аспект в я персонал скал. is the ability.

To grow and learn. AI can introduce you. to unique perspectives and strategies that can revolutionize the way you lead and develop new skills. Imagine for a moment. The immense potential for AI.

to amplify your own work and leadership. The key to amplification. Is that you're still in the driver's seat. This working relationship will be wholly on your terms. When you want a creative sounding board for new strategies or perspectives, AI.

will be there for you. Now for the second way. that AI can accelerate your personal scale. Ignite. A collaborative workflow.

It's Any leader could benefit from a creative teammate. That travels with them wherever they go. From brainstorming on a walk? To sifting through spreadsheets.

Late at night. One entrepreneur. That has successfully integrated AI into his workflow. is Elon Lee. Elon is a renowned game designer and co-creator.

of the popular card game. Exploding kittens. I use AI three to four times a day at this point. When designing packaging and branding for a new game. Elon has found AI.

To be an essential teammate. I ask it. I need three sentences. where when you're done reading them, here are the emotions you feel. And

Here's a title. And what kind of artwork? does this evoke? And here's a picture of what a target game shelf looks like. Show me art that's going to stand out from this. Even if Elon isn't always impressed with AI's ideas, he still sees it as a valuable part of the process. It's a research buddy for me, where

It's not ever gonna give me the right answer. It's gonna help me focus my thinking to hit that formula exactly as I need to hit it. The realistic approach to using AI is knowing. That it isn't going to do your work for you. And solve all of your problems. It's a tool best suited to amplify.

Or streamline the work you're already doing. For Elon. Any help to condense. And simplify complex ideas is often helpful. I will feed in all of the instructions. Like

Six pages of instructions and say Show me this in one page. Let's go. And it's really good at that. One of the things I do to limber up is I'll go Write these instructions as a sonnet or as like a rap song. Do you do any of that?

Absolutely. So my favorite one is just rhyming couplets. I'm not looking to make it rhyme, obviously, but The word choice to get to a rhyme often reveals words that I never would have thought of. Yep. I'll write an argument and I'll say, give me the counter argument. How would people critique this point of view to make sure that I'm paying attention? One of my favorite

Examples of AI. If I supply a sentence. From game instructions, I'll say. Draw five cards, you can play any one of them. And I'll say, tell me all the different ways this can be misinterpreted. And it'll spit out these incredible lists.

Can I look at my cards? Can I hold them in my hand? Can I show them to another player? What if I draw more than five? What if I draw less than five? And I'm just like. Right. I missed all this. I said draw five cards. I took for granted keep them secret. And

To have that revealed is so lovely. AI can help shine a light. on the limitations of your thinking. Leaders are often busy putting out fires and navigating multiple projects, so the ability to ask AI, what am I missing here? is extremely valuable. Elon hasn't started his journey with AI by mindlessly delegating tasks. No, he's being creative and agile, bouncing ideas off the models and testing the prompt less traveled.

If you enter this new exciting chapter. with half the enthusiasm and zeal of Elon, I think you'll find yourself making many surprising discoveries along the way. While AI is prime to impact your personal scale professionally. It's equally important to discover how this new technology can impact us intrapersonally.

Making humans even more Human. We'll dive into that. After the break. So stick around. When you've built substantial wealth through your business, it's often tied up in a single equity position.

The upside is real, but so is the risk, and knowing when to act isn't always obvious. Creative planning works with business owners to build a strategy around concentrated equity. When to diversify, how to manage tax risk, and how to protect what you've spent years. Building. Creative planning where wealth works together.

Learn more at creative plating dot com slash masters of scale. Hey listeners, Bob here. If you listen to Rapid Response on Masters of Scale, you may be missing half the show. Because every Friday we release a second rapid response exclusively in the Rapid Response feed. The guests and topics are just as compelling and timely from Ford CEO to NASA's administrator to the lessons from The Devil Wears Prada. It takes about 10 seconds to find, just search rapid response wherever you listen to podcasts and hit follow to make sure you never miss an episode. I hope to see you there.

Hey there, it's Jill Slessinger. I'm launching a new show. It's called Money Moves, and your money is going to move. We're gonna help you make better financial decisions. We're gonna call out the BS you're finding all over social media. We're gonna give you actionable guidance to make your financial life clearer, less stressful. We're gonna answer your financial questions and take the mystery out of your financial life. Follow and listen to Money Moves with Jill Schlesinger wherever you get your podcast. We're back. With four ways.

to accelerate your personal scale with AI. To see exclusive clips for my interview with some of our AI thought leaders featured in this episode, head to the Master the Scale YouTube channel. Before the break, we heard how AI can accelerate your personal scale. By offering new. Unique perspectives.

And amplifying. Your productivity. as a collaborative teammate. But now it's time. To navigate how AI can help us reframe our goals.

And how we see ourselves as humans. The third way. AI can accelerate. Your personal scale. Strengthen.

Your human connections. While some people fear that AI could weaken human connection. I firmly believe That AI.

Actually. has the potential. To strengthen it. Someone who shares this belief is Mustafa Sullivan. We've designed Pi, which by the way stands for personal intelligence.

To be Really sensitive and kind and supportive. Pi is a model. That Mustafa and I have built together. At inflection AI.

Our thesis was What makes for great conversation? So Pi needed to be very respectful. Very patient. Very kind.

Always curious. Rather than focus on AI that amplifies RIQ. We were more interested In amplifying the users. EQ

Meaning Emotional intelligence. It's not just gonna be about directions or getting factual information. It's about venting your frustrations. It's about asking a stupid question that you're sort of too embarrassed to ask a friend or a colleague or It's gonna be sharing in a quiet private moment when you sort of wanna reflect.

Yeah, and one of the ways that I put a different lens Is The goal of pie is not to take a lot of time and to distract you from human beings. The goal of Pi is to help you in your interactions with human beings. So if Like I have this difficult discussion with a friend

And you start talking to Pi. It's not oh just talk to me and I'll make you feel totally better and you can ignore your friends like no let me help you kind of like how you engage with your friend and understand each other and and have a great conversation as part of the Design ethos. Earlier in the episode.

Elon Lee Talk about AI's ability. They shine a light. on the questions he's not asking himself. Similarly.

Pi is able to help voice. Alternative viewpoints. In a difficult conversation. That you might be glossing over. or struggling to comprehend.

In addition to being a companion for healthy conversation. Pi is also going to serve many use cases to make your life more productive. Inefficient. Without the daily rigor moral of administrative tasks. You'll suddenly find yourself.

With extra free time. It'll be a question for you as to how you want to spend that time. I hope that it means that it will free us up. to spend more time with our kids and our friends and our family and our loved ones Equally

It could be that you now have more time to pursue your hobbies and your passions and your new learning interests. Or it might be that you're trying to Up skill yourself to change jobs, switch careers, move cities. Each of those things will be something that your personal AI can help you with too. Many envisage a technology led future.

With even more daily screen time than today. However. The power of AI. Points towards the opposite. If you trust AI to complete tasks on your behalf, you'll uncover more time.

To nurture relationships and advance your personal scale. As we consider AI's impact on human connection. I wanted to talk to an entrepreneur who has discovered firsthand The incredible power of AI. To bring people together.

The Christmas before last, I was back in the UK with my grandad, who was ninety six years old. That's Dan Scarf. The CO Of X ray glass. And like most ninety six year olds had unfortunately lost most of his hearing. My granddad was surrounded by his family, just sat there vacant, staring around

Yeah, the most sophisticated hearing aid on the planet. But unfortunately you reach a certain point where they just stop working. Dan noticed. That his grandfather was fully present and engaged. While watching TV with the subtitles on.

And I had this epiphany. Why can't we combine real time subtitles with augmented reality and create life subtitles? When Dan returned home from Christmas, He built an app. that collected countless

Real time AI transcription services. Into one place. He then partnered. With augmented reality hardware manufacturers to sink his transcription app. Wearable glasses.

In real time, users could look around the room. And see subtitles. Float alongside the person they're speaking to. I can pin these subtitles in 3D space, lock them next to the person that I'm talking to, and I can then move my head about and the subtitles stay locked. So it's full spati.

When the product launched to the public. It's impact. We unfortunately broke the application for a couple of hours a few weeks ago and we got panicked emails from users saying, It's broken. I can't leave the house And that's when you know that you're onto something You also might be wondering

If Dan's grandfather uses X ray glasses too. He does? It's transformed his life. He's able to listen to podcasts for the first time in five years. He's been able to go and have a conversation at a restaurant for the first time in a decade. Things that you and I might take for granted, which are really quite transformational for other people. There are infinite possibilities.

Про АІ то решта. Even if we just consider large language models. The singular form of AI Can transform everything. From scholarly work to sales, marketing, finance.

And law. Groundbreaking evolution. doesn't happen at the moment of technological discovery. It's how we use. That technology that's most impactful.

To direct these transformations. Humans must communicate, relate. And coordinate. Harnessing our collective imagination. to make this seemingly impossible.

Possible. Now for the fourth way AI can accelerate your personal scale. Propel you. Toward your North Star.

We can use machine learning AI techniques. To really help clinical researchers to search for. Drugs or create drugs. That can Cure cancer. That's a huge North Star.

That's Fay Fey Lee. Fay Fei is a professor in the Computer Science Department at Stanford University and co-director of the Stanford Human Centered AI Institute. Just as every business has their own mission. Every individual has their own goal. And moonshot aspirations.

Their North Star. AI is increasingly Making many people's north star. One step closer to reality. Another North Star is superpowering learning.

This is a technology that can superpower students anywhere in the world to learn And actually help our educators to empower The teaching and learning process. These are all potential human centered

ways of using AI to reach Either your own North Star or a collective North Star. While AI has the potential To help you achieve your goals across any field or discipline. Fay Fay's own interest.

Was firmly rooted. in technology itself. As a student. Fay Fei became fixated. On a couple questions.

Surrounding visual intelligence. Loosely. Visual intelligence. Refers to the ability. To tell objects apart.

Like a house. From a cloud. What is visual intelligence? How do you define it? Those questions really piqued my interest. To navigate the parameters of visual intelligence, Feife began to experiment.

Machine learning. In the early days of machine learning We were experimenting with different models on object recognition. Where you Use probabilistic statistical models to try to describe say a cat or a chair.

But identifying relevant parts, whether it's ears, tails, but it became very difficult to do. Just because humans see ears and tails doesn't necessarily mean machines have the same way of Putting together those pixels. This was the problem.

that Fei Fei was trying to solve. Her north star crystallized. Gifting machines. The power of human like visual intelligence. Soon.

She experienced a revelation. I was one day thinking Wait a minute. Developmental psychologists. Have

Kind of showed us Kids experience the world in a much bigger scale. than what our models are seeing. Our models are seeing hundreds and thousands of pictures. But our kids are spending years and years experiencing the world in a continuous way visually. And not to mention

There is also About a billion years of evolution from the day that a single cell or some form of Preliminary life. happen on earth to who we are. Fei Fei decided to feed her models more data.

than anyone could fathom. In the past. Fay Faye or a fellow researcher. had to manually take photos of various shapes and objects. Upload them into the computer.

and label their defining features. But fortunately for Fay Fay She began this data collection in two thousand and six. During the surging popularity Of the internet.

Suddenly you have the world's information at your fingertip. We downloaded so many images across the internet and spend three years to curate a data set of fifty million images across twenty two thousand categories. Feifei name this data set ImageNet. It quickly

The biggest archive of photographed objects. In the world. In two thousand and nine. Faye published a paper on their progress to very little fanfare. Feife believed that this data set would be integral.

In the study of visual intelligence. But she struggled. To gain any attention. That North Star might not even be accepted by others yet. But you identify it.

And you really go after it. To showcase image net's importance to the global research community. Fei Fei decided to let anyone Use the data set. for their own experimentation.

The best way to energize In our world is open source. You make this invaluable resource available and invite everybody to participate in a Benchmark test.

This benchmark test. became the inaugural. ImageNet Challenge In two thousand ten. A competition where researchers and scientists around the world

Use the image net to train models and illustrate their AI's capabilities. For example. The models would be tested to see if they could distinguish between the image of a cat Or a microwave.

If it labeled the image correctly half of the time. The air ring. was fifty percent. By the third year of the competition, a challenge began to generate. More interest.

It was during competition of twenty twelve. Feife received a phone call. from one of her students who was attending the competition in Italy. My students notified me saying There's a result that is really surprising.

Deep down. Faye Fe knew that something special was happening. I bought a last minute airplane ticket to fly to Florence, Italy. I ended up squeezing the middle seed.

However uncomfortable she'd be on the thirteen hour flight to Florence. Fay Fey didn't want to miss out. I'm seeing a major breakthrough.

After landing. A headed straight. From the airport. to the auditorium. I met Alex Khrushevsky, who is a very, very shy and talented research scientist.

And Announce the result. And Cut the error rate. By half or something compared to previous year.

Using a neural network algorithm. Alex Krashevsky and his model Alexnet. Achieved an error rate. A fifteen point three percent. Which was more than ten point eight percentage points.

Lower than that of the runner up. An error rate of this size. meant that the pursuit of a computer visualization was suddenly years ahead of what experts predicted. I had no doubt. It was a very historical moment, even though the rest of the world

Well still not aware of that. There's a certain beauty obviously to having that Christianing rebirth result. At one of the ground zeros of the Renaissance. That's true. So so it has a certain

Historical echo. Alexnet success. Made massive strides. toward Fay Fei's North Star. Just five years after Alexneck's victory in Italy.

The lowest error rate. has dropped to below three percent. Surpassing human performance. Every leader.

Should be a little bit more. A Fey Fey's dogged pursuit. Of her own North Star. AI could be the rocket fuel.

Needed to achieve. Your most daunting mission. The further you are And achieving your wildest goals. The greater.

Your personal scale. Whether it be Holly Plus. X ray glass. Alpha Go or ImageNet. AI's use cases.

Are wildly diverse. There's never been a better time. To embrace innovative technology. While making strides. Alongside your personal scale journey.

Аз за дим гос. We become What we behold. We shape our tools. And then

Our tool shape us. В із акцію з амплікацію тул. The playing field. Is more level. than ever before.

So take advantage. I'm Reid Hoffman. Thanks for listening. Humans will never be more intelligent than AI. Those were great at AI and those that went out of business because they weren't. How do we build a future?

That is human centered. I'm Rana El Chayubi. And on my podcast Pioneers of AI, we answer that question and so many more. As an AI scientist, entrepreneur, and investor, I know what it takes to build AI that works for everyone. Every week I sit down with the pioneers shaping our future. And we take you behind the scenes of the AI that's transforming our lives. Find pioneers of AI wherever you tune in.

Masters of Scale is a Wait What original. Our executive producer is Chris McLeod. Our producers are Chris Gartier. Adam Skuse, Alex Morris. Haka Logersky and Masha Mako Trinina.

Our editor at large is Bob Safian. Our music director is Ryan Holliday. Original music and sound design by Eduardo Rivera. Ryan Holiday Hey's holiday.

And Nate Kinsella. Audio editing by Keith J. Nelson, Steven Davies. Steven Wells, Andrew Nult, and Liam Jenkins. Mixing and mastering. By Aaron Bastanelli and Brian Pew.

Our CEO and Chairman of the Board is Jeff Berman. Master the scale. was created by June Cohen. And Darren Treff. Special thanks to Jodine Dorsay.

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