Lessons Learned from Interviewing Tim Ferriss, SaaS Business Ideas for OnlyFans, and More

So he's written I think five or six. best selling business books, nonfiction business books, air business life hack type books. And If he was gonna do just another one of those, it would have been like okay, cool, like you know, just going back to the you know, what butter is your bread, right? That's that makes sense. But instead He's like, I'm gonna build like a world like Game of Thrones. He's like, I'm gonna build a whole thing like this. Like I'm gonna it's an entire fantasy.

World. All the characters. Or roosters. Okay. There's eight houses. They compete in the great games. And they do this like, you know, then you know, there's a war and there's different classes and this blah all the all the things like if you create like a a sort of a giant fantasy like you know, Tolkien or or George R Martin style thing. And Along with it there's like basically an NFT which you can buy that basically is not like is

It's literally just like You're buying a piece of art. And you're buying a ticket into the entertainment of like watching him build this world up. What's up? In this episode, we're talking about hanging out with Tim Ferris, a guy that we've looked up to for a long time, and some of the insights that he he shared with us. We talk about Uh meeting a real estate billionaire.

and his model, how he built from scratch in seven years to about a billion dollars in real estate assets. We talked about the opportunity to build SaaS tools. For Only fans. Uh you want you're gonna want to hear that. And then last but not least, Sam's got a uh

A friend who's created his own I don't know, religion? Sort of like the Amish people who love money. Kinda. It is almost like Amish people who love money. I'm going to this thing. I'm gonna give a big update on it next week, but in this episode, when we start off, I'll tell you a little bit about it. I think you're gonna dig it. But yes, that's the episode. Listen up. Alright, we live. Can I tell you about a interesting call I had with uh With your old pal.

Tim First. I'm so eager to hear this. I only asked you a few questions because I was waiting to to hear about this. So I interviewed Tim Ferris because He's got like a new NFT project that came out. Today or it's coming out today. And um

Yeah, called Cock Punch. Right. So I was like, Okay what's that about? And um I was like, yo, you should come on the milk road and like tell your story. And um Blah blah blah. And I've met Tim Ferris one time in my life. You've met him a lot more than that, I think,'cause

He was an investor in the hustle. And was kind of like lived around the same area as you or whatever. But I've met him one time. And I guess I'll I'll just I want to tell you three things. One It's pretty interesting to meet people who you've really gotten to know through their content.

Uh what was it? The the OnlyFans girl who came on here called it the parasocial relationship where it's like I feel like I know a lot about you. And to you, I'm a complete stranger, but But you know, I I feel like we're close friends'cause I know so much about you and you don't even know who the hell I am. That's how I feel with Tim Fur. That's how people feel with you and I, I bet.

Yeah, happens with with you and I. Um And you know, I was like, Well, and it's just like a weird dynamic. It's not weird. It's not like bad or good. It's just like a strange dynamic. It's a natural thing that happens with Content like this. So I read the four hour work week when I was in college. And I got

Yeah, before Covid nineteen. There was the four hour fever. And the four hour fever was what happened to you right when you read that book. For the next four hours you question every part of your life and you start fever dreaming about Quitting everything.

Yeah. Hiring a VA to do your job, going and living in Argentina and you know, like Basically creating some online passive income business is gonna give you seven K a month because that's your freedom number. And so like er and I know this because everybody I gave the book to. I'm like, look, you might want to clear the schedule because you're gonna have the four hour fever as soon as you're done with this. Um like just don't make plans because you whatever they are, they're gonna get busted by this. And sure enough, that's exactly what happened. So four hour work week was one of those books that I found to be really, really life changing uh informative, life changing, especially at the time that I read it. I was twenty, twenty one years old, trying to figure out what I wanted to do with my life.

And um It was a new it was somebody saying, Yo, here's how I live. And it was totally different than anybody else. Okay, so that's how I knew him. Um you knew him in a different way.

Could you describe how you knew him and then I want to tell you Some of the takeaways I had from this interview. So I initially met him when I was I was coming home at six A. M. from the hospital after I got a kidney stone. My wife was driving me. And I was sitting in the passenger seat and I was super messed up on morphine and all types of drugs. And I pull up to my house. And I go, Sarah

What the hell is Tim Ferris doing in front of our house? And uh I see him, I go, Tim. Sup bro, what are you doing here? And uh he's like, Oh I limped out the flag, I was like, Oh sick Hey, you got any uh cures for kidney stones and I just sounded like a total asshole. And then two days later I see him again. I go Tim What's going on, man? I just want to apologize. I I was come from the hospital. I was all hopped up in drugs, but I'm a huge fan. That's cool that you're you're you live around here. And then

Through that, we just started walking our dogs like in the park every once in a while together and I would just see him in the park. Then a few weeks later, I get an email from Tim saying, Hey, I wanna learn about emailing I like the hustle. Teach me about it. Can you go out you can when you meet me at this restaurant in my neighborhood, I go and meet him at that restaurant and he goes Oh, what the hell? You're the dog guy? I go, what's up, man? He goes, Why did you s basically he call emailed me and I never told him who I was

And it was a total coincidence and and that's how I got to know him. So I want to say two things. One I'm gonna tell people my philosophy about meeting People that you kind of, you know, admire or you think highly of in some way.

And the main trick that I have is I admire parts of people, not the whole. Totally. And this is a key, key thing that I think a lot of people get wrong. They look at it as a binary yes or no thing. Oh, this person You love him?

Or do you h do you not do you hate'em, right? Are they the best or are they the worst, right? Are they Are they your hero or are they not your hero? And I never think like that because when you meet people, you see this like full three sixty picture of them and you're like, Oh, like no, for example, I met Tim Ferriss and he was actually quite quiet in person the first time I met him. He's super quiet in shape. And uh He's a little bit introverted or shy, and um and then when he did say things, I was like, uh oh wow, that's like a little bit of the Tim Ferris that I uh you know I've I've heard or followed. Coming out.

But also I was like You know, even though I love ten things about this guy, there's a couple of things about him that I wouldn't want to emulate, right? There's Six things I'd want to copy, let's say, about the way that Tim Ferris lives his life. But I was like, Oh, you know

Something that's really important to me is like let's say kids are having a family. And I don't know if it's important to him or not. I don't know him that well, but he doesn't have that. So I don't wanna I don't wanna be him, right? I don't want to be the whole, but there's parts of him that I think are awesome that I would love to steal from my game. And I think about this with everybody. I imagine you like standing over him and he's just sitting down and you're poking him with a stick and you're like Come on, tell me life hacks. Like Come on. You ever seen you have one of these on your feet? I don't know, man. Maybe you should ask a doctor. Same thing with Tony Robbins. I love Tony Robbins. But do I love the whole Tony Robbins? No.

I love parts of Tony Robbins. And some people are like, dude, what about that thing he did or that thing he said? Like ah I don't I mean I don't know about that. And if he did those, that that would be bad. But I love His public speaking. I think he's amazing at that. Or I love

His mindset around XYZ. And that's what I've adopted from. That's been really helpful. And this other stuff that's either not applicable or not admirable. No, it's fine. I just don't take that, right? I'm just Walking through the farmer's market, picking up little bits and pieces of people and being like oh you know like

Connor McGregor now is like basically looks like he's like A Royd Head. You know, like I don't know, he's got allegations of sexual assault and he's just coked out or who knows, the guy's nuts. But like Connor McGregor from the years two thousand and fifteen to th two thousand and eighteen. Yeah. You know, what they call the young hungry Connor.

That's the counter I liked. That was the things I drew a lot from. And I don't let The other stuff really tarnish that'cause I'm just only looking for the good. And the bad, I just say, Oh, somebody else can pick that that bad apple up. I'm not taking that out. So that's just my general philosophy. Okay. So let me tell you some of the nuggets that I took away from this interview. 'Cause it was supposed to be

I mean, frankly speaking, it was supposed to be like Tip Fair comes on the moc road, that's cool. That's just sort of like a bucket list item thing for me. But You know, for him, obviously it was a good way to get the word out about his NFT project. So I thought I I went in with like, you know, pretty low expectations. Generally when somebody goes on to like announce the launch of something, they're kind of just shilling that thing. He didn't do that. So that was kind of cool.

And he said a bunch of things that were I would I would say life advice or money advice that I thought were interesting. Do you want the money or the life one first? Money. Alright, money one. So I was like Well Tim, what are you doing? You know, crypto prices are crashing. What are you doing? Um are you

Making any adjustments, do you look at the prices? Yeah, he said he bought crypto bought Bitcoin for the first time but like late twenty twelve. And been accumulating kind of sense. He's like it's a you know significant thing for me. Not like you know, not everything, but it's significant. He said last year Q three, twenty twenty one, he sold enough to cover like feel like he kind of covered his cost basis and banked a little bit of a win. And then the rest, he's just like.

you know, holding to to to see how it all plays out. And he was like He said a couple of interesting things. He goes. I've made most of my money mistakes. Selling early.

Selling too early. And he gave a bunch of examples. He goes, you know I owned I was w the first advisor in Shopify super early on, and I own pre IPO shares of Twitter and Facebook. And as soon as they went public, uh, you know, uh, you know

Yeah, so they w they they grow they go public. And you know, in that first year they all hit like turbulent times and they, you know, stock went way down. He's like, I just as soon as the lock up was over, I just sold because Stocks going down. I was kind of a novice in public markets. Frankly, still a bit of a novice in public markets. I didn't know what to do, so I just sold. All of it. Yeah, all of it, I th I th he didn't specify that, but it he made it sound like all of it. Wow. And he's like

Those are massive financial mistakes. Selling Facebook, Shopify, and Twitter like right when they went public. Um, you know, six months after is when the lockup ends. is you know, he's like these are you know hideous financial mistakes that I've made. He's like and it wasn't because I he's like there's like he's like, so I learned what way do you sell? So he goes I now go into any poss I I only buy If I know what conditions I would sell under.

He's like, so most people have no exit plan. They don't know when they would sell, how long they plan to hold, or what would cause them to sell. He's like, I now have a plan when I go in. I know what would trigger me to sell. So if I'm gonna deviate from that plan, I better have a really strong reason. Because the second thing is I don't sell now because you know, the price went down. I sell If something I believe before

I now have new information that tells me That's not true anymore, or I'm surprised about it. He's like, So for crypto, for example, he's like, I haven't sold, but I haven't sold not because I'm like You know, m more confident than ever because frankly, I just haven't done the homework. To go figure out.

Were any of my initial assumptions wrong? I haven't done that homework yet. And he's like, That's what I'll do. I'll go talk to my smart friends, the ones who helped me get into this, and I'll say, you know. Is there anything that you used to believe that you no longer believe about crypto, or anything that Any red flags that have come up for you that Didn't go in line with your initial hypotheses.

I wanna hear those before I make a decision on what I wanna do. I thought that was extremely reasonable and I thought that the the sort of selling early uh mistake is something that you know, I I I've shared on the Pod two. I saw Tesla early when there was like

You know, I basically lost five million I lost out on five million dollars had I held. Um, but I you know, there was a bunch of bad news and I didn't know what to do, and so then I just sold, right? And and by the way, for the Shopify example, it looks like six months after it was around two dollars and fifty cents a share at its peak. At its peak peak, it was A hundred and fifty dollars. So that's something like You know, a million dollars of shares that he had, which he definitely could have had, would have been like fifty million dollars. Uh which is like very substantial.

And so he you know, he was pointing out, you know, my mistakes in investing haven't been Buying the wrong thing. The biggest mistakes have been selling the right thing too early. And you know, that I think that might be, you know, he's like, you know, I don't know if this applies to everybody, but he's like for me, that has been, you know, some of my largest kind of uh missteps. Um

Okay, so then the second thing. He was talking about uh this project that he's doing, this NFT project. And I was like So this is kinda crazy. I don't know if you know what he do you know what he's doing. Do you know I know that he's always been interested in nonfiction writing. Or sorry, fiction writing. Like he's always wanted to write like stories, and for some reason he hasn't until now. And I think this is like his first fictional story or book or series of podcasts and it comes with an NFT, right?

Yeah, exactly. So he's written I think five or six best selling business books, nonfiction business books. Yeah, business life hack. Type books. And

If he was gonna do just another one of those, it would have been like okay, cool, like you know, just going back to the, you know, what butter is your bread, right? That's that makes sense. But instead He's like, I'm gonna build like a world like Game of Thrones. He's like, I'm gonna build a whole thing like this. Like I'm gonna it's an entire fantasy Right. All the characters. Or roosters. Okay. There's eight houses. They compete in the great games. And they do this like, you know, then you know, there's a war and there's different classes and this blah all the all the things like if you create like a a sort of a giant fantasy like J you know, Tolkien or or George R Martin style thing.

And Along with it, there's like basically an N F T which you can buy that basically is not like is It's literally just like You're buying a piece of art. And you're buying a ticket into the entertainment of like watching him build this world out. It's a book.

Like one book? Yeah. It's not a book. It's like I think it's just like long. He's like, I've written ten thousand words. But uh I don't think he's gonna release it like a book. I think he's gonna release it in some other way, like essays or chapters or podcasts and like other he's playing with different formats. I don't think he knows exactly how he wants it to come out yet. So anyways, pretty interesting. I was like

Dude, so why are you doing this? He's like, Well He's got a couple of nuggets, he goes. You know I'm having the most fun when I'm creating something. And that's what gets me into flow state.

And so he's like, so I knew I wanted to create something and I wanted to If I just did another nonfiction book, I don't feel like I would have that magical feeling of being challenged and satisfied at the same time. Yeah. Um And so he go he goes he goes, I talked to the guy from

Who did Steven Pressfield who I think wrote uh The War of Art. Yeah. Um And he goes. He goes, you know. Um

He has this concept of a muse, which is like the project you're working on, or like you know the the thing that you're you're you're playing with. And he goes. You're doing your muse a disservice if you don't go big. And uh he goes, So I decided like if I'm gonna do this I'm gonna go big and he goes like big is not

Um I have to write like an eight thousand word book or whatever, like an eight thousand page book. Like that's big doesn't mean like literal volume. Big means I have to go to a point where I'm uncomfortable with this and my friends are calling me and they're saying Tim, are you okay? Sure. This is what you want to do? And he's like

That's how I know that I've like pushed it into a a realm that's like something interesting is gonna happen. And that's how I feel I guess. Yeah. With this podcast? No, with him coming up with a nonfiction thing called or a fiction thing called. I'm like, you know, you have nothing to lose here because like, you know, you're set, you're fine, and if this is creative, that's cool, but like It's kinda weird. What are you what what are you doing, man? Like are you okay? Yeah, exactly. And he goes, That's when I'm gonna basically do the things that are Off the beaten path, something that I haven't done before, something that is new and interesting and novel. And so that's how he was talking about this thing. I was like, Okay, I love that advice.

Um the second thing he said I was along those lines, he goes Um He goes, I go, Well so w I go, what if we're just sitting here like you know, a year from now She's got a beer. We're like, dude, what happened with Cockpunch, man? That story was that was gonna be that project was crazy. Like, where did it all go wrong? Like if it if it all goes wrong, What do you think your answer will be?

If we're we're looking back at it a year from now and it's just like the yeah, that went that went totally wrong. What is the core risk? Yeah he goes. I've thought about this a lot. It's a good question. He goes. If I end up managing the project instead of creating it. I think that will have all gone wrong. He goes, Because

A he goes. He goes, anything great comes from s you know, staying at it. He goes. So I have to do the things that give me energy. Because without the energy, there is no endurance.

And that like really resonated with me. He was like, you know, with no energy, there is no endurance. He goes, so I gotta spend my time on the things that give me energy. For me, that's drawing. And that's creative writing. So I have to do those parts. That's also the parts that'll those are my superpowers. That's what I'm good at. And I'm better at that other people. Like like he did. Yeah, he had a background was like illustrations and comics. Like that's how he gave college and stuff like that. Yeah, he's like a sketch artist. And I think that's what he originally wanted to do was be a cartoonist and somewhere.

And so he was like, you know, those are my superpowers. I gotta spend the time on that. If I just end up Spending time managing this thing. And it feels like a lot of administrative work. I know that for me, that gives me no energy, therefore no endurance, therefore I won't stay stay with it, therefore the great things won't happen. And I thought the self awareness was really key. And this is something that

I know as I think about my next projects, these are the types of like You need to have like these strong ass pillars or tenets of like this is what it this is what I am doing and this is what I'm not doing. And if I do this, I think it'll work. And if I don't do this, I know that it uh I will have trouble. And I think that self awareness is pretty baller. Dude, that's awesome. He's he's always been a pretty wise person. Even like you know, I think he wrote

four hour work week when he was maybe a little bit younger than you and I. Like at he might have been only thirty when he wrote it. And he always was pretty wise, man. He he's he's he's always had like interesting insight. And that's a really good insight about the energy and the endurance thing. He had another one that goes, he goes, I go, so Um It was on the topic of failure, he goes.

Because I should first say that I kind of rigged the deck in my favor. And I was like, What do you mean? And he goes. You know, I um I go into a project thinking

How do I win even if this fails? How do I succeed even if this sales? And so he goes. I think about it in terms of Sure, there's the like You know, um Do a lot of people read this thing and you know, does this become popular? Does it become financially successful? Sure. Those are things, but like

He's like I want to win even if those Hard things don't happen. So he goes. I will only pick projects. If I know that that

act of doing it, the creative process of doing it is gonna be awesome. If the people I'm gonna meet along the way doing this are gonna be awesome. And if the skills that I'm gonna develop doing this are gonna make me more awesome. And so he goes, if I do those three things, if I know that the skills, the knowledge, and the network that I acquire along the way, Is gonna make it worth it for me. Then I don't have to stress about the

The popularity of the financial income because I'm gonna win in either case. I'm gonna When If just those things happen, or I'm gonna win even bigger if the other happens. So he goes. I pick projects where I can stack the deck in my favor and that's what I've done here. And is this still the life ad or the money advice or the life one? Now we're in the life advice. Yeah. Dude, he's good, man. He's a really interesting guy. I uh

What's he doing now? So he just like is he w is he treating that as like that's been his like forty hour work week? Like that's been his job, job. Uh for Yeah, he's been he's just been going ham on this for like, you know, close to a year now and he's like dude, I've just put so many So many hours into this. He's like, Yeah. And which is funny, because people are criticizing like oh dude, you're doing an NFT. There's like another celebrity doing an NFT. It's just a cash grab. And I like I told him this on the call. I was like, dude, that's crazy to me. First of all, he's donating a hundred percent of the proceeds to like his charity that does like the research on like psychedelics and stuff like that to treat PTSD. So he's so all the primary sales are going there, right?

Uh so that's like you know. That's a huge chunk of the financial reason you would do it. Uh the second thing is Um If you just count like the number of hours it takes to do this world building type of thing, like he's gotta be working for minimum wage basically just in terms of the number of hours it takes to create something like this. And third

If he was gonna do a cash grab NFT, he would have done last year. He wouldn't be launching it now. And he wouldn't be giving away the mone charity and he would be like doing it in a way that's like Not doesn't require him to like build out this whole fictional world, like he would just be like, Hey

Here's a picture. Hey, meet this you know, this gives you five minutes to talk to Tim Ferriss, right? That's what he would do. It's just like a cash grab if you wanted to do it. And so I thought that was like, you know, one of the funny criticism. Tim has like a really interesting celebrity. Ryan Holiday has this too. And I know I've known a few guys that ha that have had this where there's people I look up to And then there's people Who the people I look up to look up to. So like Ryan and Tim, they both get like all these football coaches, all these like politicians, these rich billionaire types, all these interesting, like powerful, traditionally powerful people will reach out to them and like, Hey Sensei, show me the way. What can I do about this? What should I do next? And I have always found that type of celebrity to be incredibly fascinating. And so like

I mean he'll uh Tim will like m not in a bad way, but he'll like name drop all these stories like on the pot of like Yeah, you know, I was with Ed Ed Norton recently and he was telling me like this, this, and this, and I was trying to help him like figure out what to do. You know, like he like tells these stories or like when I was with Jamie Foxx, he was asking me about this And uh I've always found that celebrity to be so fascinating. I've always wondered what his life is like. I also I asked him another question. I I go You know, you're one of the most like prolific interviewers. You've done I don't know, six hundred episodes of of interviews on your podcast. It's one of the top I don't know, five or ten podcasts in the world.

And um I think I go, you know. If you had a chance to sit down with Sam Bankman Freedom Uh and interview him. You got a couple hours with him. How would you approach it? And I thought his answer was pretty interesting. So he goes

He goes, It's a tricky one because I don't know going in. How much of what he's gonna tell me is the truth or a lie. So he goes. But I'll tell you how I would approach it, given that that's the problem. He goes

First I would My goal initially is just to get him off of his party lines, get him off of his PR script. And so he's like, I would go and I would try to talk to as many of his old friends and co workers as I can. And ask them, Yo, if I if you you know, y you must be surprised at what's happened here. If you could ask Sam one question just genuinely heart to heart.

What would you want to know the answer to that? I can maybe ask on your behalf. And then he's like, I get those. He's like, then in the interview, I would use their name to kind of soften soften them up a little bit. So I talked to James, who, you know, is your college roommate and knew you before any of this stuff, right? When you were just a guy, blah, blah, blah. I Yeah, he he said he would want to know this. Like what would you say to James? Because it's like

Saying to James versus Saint to Tim, I think is like interesting. So I thought that was a interesting tactic. He goes, That gives me good research. But also maybe can get him To just like deviate from The same repetitive loop of answers he's gonna give to everybody else. He goes the second thing is that he goes, I'd be pretty direct. I'd go. What percent of what you say to Yeah, before we do this

What percent should I assume? Is true of the things that you're gonna tell me. Is it a hundred? Is it less than a hundred? And like, you know, w if it's less than a hundred.

Uh I understand that. But why is another version of that would be You're doing a lot of media. Um What do you

What do your lawyers think of what you're doing? He's like,'Cause it might make him laugh. And get him to t kinda talk about his motivations for why he's even doing an interview like this. Uh,'cause it seems kind of counterintuitive to be doing all the stuff no lawyer would Tell you to tell go go on Treat this up.

He goes the last thing he goes He goes, you know, I would um He goes. I would because I just want to know the guy's fundamental beliefs because it seems like he's not stupid. He's got good hardware upstairs. And that's why I want to know what his beliefs are.

Um, you know, am I just supposed to assume that he's just a bad person? He was a criminally minded person and for a long time he planned to do this criminal behavior. Yeah. Was he did he have the right intentions? And then somewhere along the way made a bad ethical decision. under some stress or pressure and that led him down a path of making the wrong decisions. You know, like

And he's like, that's what I've been trying to figure out. And you know, I would try to um To understand, you know, his uh you know, h his thinking around that and tell him that's what I wanna know. I wanna understand that. I thought that was pretty cool. So I'll I'll wrap up with one last story about Tim. So Then this what you're saying kind of

Like he'll he'll say these things sometimes in interviews As if he's coming off the cuff. Or that he's like just thinking out loud. I have never met someone like him. Who prepares

For everything. He prepares for every single thing. And this is quite different than you and I. You and I are are totally cool improvising. And you would think someone like him who's interviewed all these people or has talked publicly for so many hours that they can improvise. Maybe he can, but from my experience, he is not someone who improvises. And he everything he says The words are chosen very, very specifically. And so you like He'll say this line like, Oh, I don't play a doctor on TV and I don't pretend to do that. Like he'll say that line and like that's just like he must have heard that somewhere. He's like, Okay, that's actually a good line to get th that's a good brand message to arm. Yeah, I'm gonna keep saying that. And so another thing that he'll do is like

One time I interviewed him for the hustle. And I interviewed him on the phone and then I transcribed it. And there was a couple instances where I made an air. So he was right to yell at me. And he didn't yell at me, but he was just like, No, this is that's not what I said. And we're talking about like I s I would write the word hadn't. Instead of had not. He said had not and I wrote hadn't. So I was in fact wrong. And he like very specifically called that out. And he did that so or he's like, No, there shouldn't be a comma here. There should be a period and then a new sentence. Or like these like incredibly

Incredibly if he did that, then he's gonna be pretty pissed at this interview, because I definitely like you know move stuff around to help him. No, he does not like that. And I don't blame him. He is so specific about his brand. And in fact, if you go and see The like For example, there's this conference called Two Twelve that I went to and Tim went and he gave a testimonial for it. And if you read the testimonial, it's very specific where in his head he's like, Well I I can't endorse anything, like but I c but I can't say is You know, Adam hosted a great conference. They're wonderful.

He's he's a wonderful person. Or like Like you know, like s some people will ask us, you and I, like I've asked you to do a testimony for something and you're like, just write whatever Uh no, not him. Everything about his brand, like what you see out in public and what he writes. He is very specific and it's all incredibly well thought out. So like we almost had him speak at a conference or something like that and we just like went through we just start chatting about it and he was like

wanting to know exactly who all was there. And I'm like, what do you mean, dude? Why does it matter to you? Just like fucking wing it. Just talk. And like that's not his style at all. Like it it was all incredibly precise, well thought out. It's all and everything had a purpose. And I've I've always found that to be very admirable about him because I remember being pissed off when he he didn't yell at me, but like he kinda like had a tone where he's like, No, that's not what I said. This is what I said. And I remember being upset about that. And then I was like No man, he's right. He's he he's has a brain and he's sticking to it. And I always thought that was really interesting. Yeah. Well all right, Tim, I'm sorry I did uh definitely Chop and chop up the interview to to try to make it shorter and better. Once it go live. Once it go live.

It's it's already live. Too late. Tell me if he replies to you. That's gonna be the follow up. I bet you he will. He's very specific about it and I and I appreciate that. You're you're right. I had told him I was like um He's like he's like, Yeah, I'll do it. Uh you know, just send me the questions in advance. So I wanna make sure I can prepare and do do the best job I can.

And I was like, Well, I don't know the questions I'm gonna ask you. So uh okay, I guess I'll do the work now. And so I did it. And then he's like, Okay, cool, uh for this question, I think we should do this and this one this. And I was like wow, this is like way more in depth than anybody. And then even during the thing, he's like He's like Did an audio video test earlier, blah, blah, blah. It should be good. Cause he's like, you know, whatever in some foreign country right now. And he's like, you know, I um And then uh on some of the answers, she's like, Okay, stop, can we um can I redo that? I think I was just not being clear there. And then he would like do it again and I was like wow, we're so different.

But I get why. being the way that you are Leads you to have the type of brand and and success that you have. Um

I am so different than that. I am like, you know. Complete I'm basically like the equivalent of a food fight and he's like a Michelin star restaurant. Exactly. Like so fascinating. Throwing mashed potatoes around and getting it everywhere and he's like, you know. Got that perfect place. Dude, I remember we were with our dogs like walking and I go Oh, that's a cool dog leash. And like or like cool dog collar or something and he and I was expecting him to be like, Oh yeah, a guy on Amazon's pretty great. He was like, Oh, this thing, you see, this comes from like this rare like

African horse hair. And like he had like some in depth story about it. And that was my fr and then I noticed every time something like we had these conversations, everything about his life, it felt very Purposeful, high intention. Intentional. Yeah. I thought that was fascinating. Yeah, that's cool. Uh it really highlights like it's like you see a twelve out of ten at Being h very intentional.

And then you're like Oh wow. I thought I might have been an eight or a nine. Actually I'm a four. Totally. Our software's the worst. Have you heard of HubSpot? See most CRMs are a cobbled together mess, but HubSpot is easy to adopt and actually looks gorgeous. I think I love our new CRM. Our software's the best. HubSpot. Grow better. Alright, you wanna do another one of yours? Yeah, let's do some other topics. Okay, so

Uh where do you want to shift to? Maybe some ideas? Uh is Spotify interesting? Or the real estate insights. I that's I'm interested in that. You said maybe, but I talked to somebody, I can't say their name. But uh,

Has ha who is built I would say in the last seven years, I think it is, yes, seven years. They've built a real estate portfolio owning about a billion dollars of real estate assets. Where with Forty percent debt.

Um, so sixty percent is equity. It's about six hundred million of of equity in these properties. And started seven years ago. Um From zero and has zero ability to like zero network, zero ability to borrow only like skills. The new They thought they knew what they were doing and they were able to build this up. Okay. So I was talking to them and I was like

I was like you d and he does retail in a specific he does retail real estate. So basically uh or I guess in their world they would call commercial estate, but what I mean is like retail stores. So he'll buy a shopping center. And the shopping center will have a Um You know.

A hobby lobby and um you know a Starbucks and a whatever, and there's like, you know, six spots and he'll basically own that center and then he'll Buy it. Yeah, build on it. Leaf it up.

And then he'll either hold it or f or sell it after that. And He's basically compounded his money, I think about I I was doing the calculations afterwards. Um, he's compounded his money about like sixty percent a year um for like seven years or something like that. Even maybe even a little bit more. Um And so

I think sixty percent was the minimum that I calculated was was possible for where where he was at. I think it's i is is a little bit a little bit north of that. And I was like, dude I was like in I was like, first of all, this is crazy. Congratulations. Second of all. My worldview is that like

Dude, shopping centers? Like is this still a thing? Like I I aren't you Is this not dying like in my world in the tech world we're just like everything's going online? Everything's e commerce. Yeah, you're going you're swimming against the tr the current. And

I go, Am I just wrong about that? Or what's going on? How do I how much of Hobby Lobby folks are always gonna Need a lobby to hobby, bro. Like they're they're they're They're going in real life. Like So So that's what he said, he goes, You're right. He goes, but There are some specific trends.

Some specific categories that are going completely anti trend and expanding the Home Depot probably. I go, what's your edge? Like what are you doing differently than anybody else? Cause you're getting a dramatically better result than anybody else I know in real estate. He goes, Well I'll get a call from, you know, the owner of uh you know whatever.

dollar general or something like that. And they'll say hey. Well not the owner like like an executive like someone an executive there, you mean? Could be the CEO, could be the head of of real estate, whoever somebody somebody at the top of these companies. And they'll say, look, we're trying to get into Lexington, Kentucky. Um, you know, we wanna be in that Gio and we or we want more stores in that geo.

Uh can you make this happen? And I'm like And he's like, So then I can make it happen. I go, No, no, no, no, slow down, slow down. I go, So what Why do they call you? He's like, Well, they've done business with me. I'm like, Okay, great, but like, why aren't they just calling a broker? Like or somebody in Lexington. And he's like,

He's like start laughing. He's like uh he's like, you know, or or or even specif more specifically, I'm like so then you have to find the right location. He goes, No, sometimes they'll just tell me we want to be on this location. I was like, then why don't they just contact the guy from there and like just do the deal? And he's like, I'm like they have re these companies have real estate teams. He's like, Oh he's like, Yeah they do. He's like but The he's like three things. He goes, number one.

Most of the owners of these places are like a pain in the ass for them to deal with. He goes, They know I'm easy to do business with. Why? Most owners don't want to invest in their properties. They won't do any tenant improvements. I will invest money to build out The stores the way they want. Um and because I've been willing to do that.

They want they would prefer to work with me over any other developer or like the average developer because I have shown that I can build fast. And I will invest my own dollars into building it. Okay, second thing. And I go, but doesn't that guy just think like man, if I just did this, he goes, Yeah, but it's speculation.

He goes, I know because I have these relationships, I know they'll come through. That owner would have to like on spec invest in in maybe improving some part of their property in order to make it more inhabitable. I'll just do it. And and by the way, so he gets the hobby lobby like interest, then he can go get a loan and tell the bank, Hey, I got interest. Uh And this therefore. Then he'll go tie up the property, he'll commit to buy it.

But he doesn't have to pay have the money right away. He has ninety days or whatever. He's got to like close the thing ninety days, sixty days, whatever it is. And in that time He then goes against Hobby Lobby to sign the lease. Then he goes to the financiers and he says Here's a here's a property.

With a signed ten year lease. From a you know, from a a h highly reputable client. Can I now get finances? This sounds like the best business ever. Yeah, exactly. And they're like Oh, I'm not going out of business anytime soon. You have a ten year tenant. Yeah, this is an easy this is all easy. So then he was like he's like I was like Okay, so okay, I kinda buy that the mom and pop owner of these like, you know, they own like one or two shopping centers, three shopping centers. They're not like They're more scared than they are

More fearful than they are greedy, they're not investing in it. Okay, I buy that. Some people might fall into that. What else? What are your other edges? He goes I don't die by paralysis by analysis. He goes These guys will Something on page seven of the lease will get them all tied up. He goes, they'll just get like oh some covenant.

They're really worried about he goes, I have like basically like a standardized deal with these guys. My leases are like clean and simple. And like, you know, I'm willing to bear some risk. These are not like the most ironclad, bulletproof. Every every inch of every part of my body is covered and can't be exposed. He's like, you know, I just don't die by paralysis by analysis. Like these guys will just die in the deal making process of the lease because they get worried about stuff that really doesn't matter. I've been doing this for long enough that I understand, look, if things go wrong, I have a plan B, a plan C, plan D. I don't have to make plan A. This completely fully insured thing. Okay, that's interesting tell me more. And he goes.

He goes the other thing is that um Uh They will have like um Uh, you gave me some other deal making points, but I'm I'll leave those out'cause some of those are, you know, maybe a little like And a personal or

Secret private secretive, I guess. But I go, okay, what about these tenants? I go, Who are these people who's trying to expand? I thought the whole retail landscape is like shrinking and collapsing. Uh and Amazon's killing everybody, he goes. Yes, but there are certain categories. So he goes. Anything D I Y. So hobby lobby is an is an example of this. DIY people like to go in, they like to see the stuff, they like to have the stuff, they need a bunch of inventory in a big space.

Um so they're willing to rent these big stores. He goes, another one. Anything that caters to the black and Latino community. It goes For some reason, those groups are not buying online as much as you know w white white or Indians or other other races because they're not buying online. their stores are still thriving. And he goes, And I ask them, you know, like why do you think

Uh it'll be like um Burlington Co Factory. Got it. Or uh things like that. And he's like for Burlington Co Factory is like A lot of these places, they're not just like Oh, I just need a shirt. Let me go buy the shirt. Okay, if you wanted to do that, Amazon might be more convenient or ordering online might be more convenient. It's a hangout. It's like this is the one place we go when we leave the house. We go for an outing and we go to this place. And um he's like so that is

Like a big piece of like it's like part of their lifestyle is to go to stores and hang out and Yeah to do the whole do the whole nine. He's like, So those stores are all thriving. He goes to the third one. is anything that's like super low end, so dollar store um style style things. Because they're actually cheaper than online and they don't have to have the shipping problems and so people if

If you want the lowest price, that's still the place to go. Fourth, is he goes. Like your wife and my wife. Home goods and home improvement. So go to home goods. It's like he goes, they're treasure hunt treasure hunt experiences. So what's that? T J Max or Home. T J Max, Ross, uh Marshall's uh Home Goods, uh things like that. He goes, they go because there's a joy in finding an amazing deal. Yeah. And so they they don't want the most efficient experience where they just go online and they just buy the thing and they're done. There's this actually like the joy of the hunt. So they want to go to this big messy store and they want to find gems and they want to do that. And again, that's their outing, that's their fun, that's their hobby.

And so the retail store still really matters. And so he gave me this like list of categories that were like still expanding. And I thought that was pretty interesting. It's like Some of the The nuance that you don't really pay attention to unless you're like in that field. And so I just appreciated kind of talking to somebody who knows their stuff in that area. How many people work at this person's company? Like a less than a dozen? No, it's probably like somewhere between twenty and thirty.

I would say overall. Man, that seems like It seems too boring for me. Like I I I think I would I for some reason I pick things that probably make less money but are more dopamine hit. Generally boring, but they do high deal volume. He said he had done like eighty or a hundred transactions this last year, which is just in it. That's a doing a a real estate deal every three days, basically, which is

Just an insane amount of volume. He's like, There's a reason. That's not normal, but like the whole real estate world has shifted. So I needed to shift my portfolio. Um accordingly. Like what are my what are my generational holds Water by you know quick quick opportunistic buys and then what are my B properties that I need to offload because interest rates are changing and the real estate market's about to, you know, crash. So I need to

I remember He goes, I remember in oh eight I was the guy who was like I'm gonna do real estate. Like'cause real estate had been good for like, you know, eight straight years. He's like, so I was running into the burning t tunnel. And people are just handing me properties. I'm like, wow.

This is incredible. He goes. Now I realize you want to be the guy on the way out. And hey, here you go, bud. Have fun. Have fun with this property. Yeah. It's All the papers look all the numbers look good because the last five years have been fantastic. Last seven years have been fantastic.

But the next seven years might not be the same. And he's like, you know, I know now he's like now I've learned which Which way to go in the tunnel when it's burning. What skills or attributes does this person have you think that sets them apart? Extremely aggressive. They are, they're aggressive. When you talk to them, you almost feel like at any given moment like uh

It's like are we are we Are we laughing or are we fighting? What's happening here? They're a very friendly person. Stop that. Nothing wrong with that. But they are Aggressively minded, where it's like we play to win. Uh like the way they raise their kids is to win. It's like um

Like their kids, like you know, if they do something bad, they don't go to timeout, they do twenty burpees. And it's like you know, that's like just like standard. It's like okay, before dinner We're gonna go run wind sprints and then like yeah, that's just how we do things before dinner. Um, and like girls, boys, two year old Ten year old doesn't matter. Like whoever you are, this is how we are how we roll. Well now your back's gonna hurt. You just got lawn care duty. Yeah, I mean Exactly. Like there's a there's just a play to win mentality. That's the first thing. Second thing is giant, giant chip on shoulder.

Massive insecurity. Daddy didn't love me. Uh daddy was mean to me, um, people said I wasn't shit. Uh people said I would never be something. Hold on to that. Use that as fuel.

Um And that same thing that kind of like and you know, they'll say, like, Yeah, that just stuff doesn't bother me anymore. It's like, Yeah, but You brought it up to me eight times in the last three years. So like I think there's Like You haven't let it go, that's for sure.

You know, m I think you've used it to a very, very productive end, for sure. But that that chip on your shoulder is like, you know, what do they say, chip on shoulder equals chip in pockets? Uh chips and pockets. That's what that's what's happening. So Um That's the second trait. Third is Amazing at deal making.

Negotiation. Deal making Gift of Gab. Um, spends very little time in front of computers, spends a lot of time in front of people. Or on the phone.

Tons of time on the phone. And like I feel like for our generation. Like how much time do you hate talking on the phone. I just click on the talking to you know potential business things on the phone like I spend essentially zero. And in fact, if even if there's a business opportunity like hey, I'd love to do a call, like I just tell him straight up, hey, I hate doing calls. But if you write it down, like I'm happy to respond. Yeah. I wouldn't even listen to it just to like a voice memo. Yeah, like I'm not I'm not doing any of that.

That's hilarious. Yeah, so this person spends a lot of time on the phone and they do that to gather tons of info. And they'll just If I they're like driving a bunch, they'll just dial. Okay, I'm I'm driving four hours to go see this property. In that time, I'm gonna make fourteen phone calls or whatever.

And I'm hey brother, what's going on? What you seeing? Oh, what happened to that property you had out there? Oh, having trouble? Well, send me the numbers, let me take a look, and maybe I can help you out. Blah blah blah, you know, like And they're just constantly surfacing opportunities or information. Oh, that guy's doing having some trouble? Interesting. Like, oh, this person, you know, the they're underwater there. Oh, I know Hobby Lobby wants to be there, so I'm gonna you know, okay, good, let me let me make that happen.

And so they just find these these deals like that. I love learning. That's one of the traits. Dude, I love it. Uh very different. pretty standard for the real estate world. None of the things I said so far are like Shocking to anybody that's in real estate. But for us in the tech world it's

A very different play style. It's totally different set of strengths. uh you know, activities than what we do. So for us it's like, ooh, that's cool. That's new. That's crazy to me. Dude, by the way, my father is like that. He owns a business where when he spends his winters in Florida He brings a phone that plugs into the wall and he brings a fax machine. And the it's just constantly calling like, Hey what you got? What' what what you hear and what's good?

And like The his company You know, sells millions and millions of dollars worth of stuff. And it's just with a fucking phone, a fax machine, and s mailing checks and just constantly calling like, Hey, what you got? What you hearing?

It's crazy, man. And they kill it. Bar here, talk to me. That's what they do. They go what they go what's good, brother, what's going on? Oh he'll call people nephew. What's up, nephew? What's good? You gotta work in a barber shop if you're gonna just call non nephews. You gotta be black and in a barber shop. I can't believe that your dad gets away with that. That's amazing. I'll be like, What's up, nephew? He just calls people nephew. He just calls people nephew. Um all right, well you wanna do one more?

Uh, let me tell you about a space that I've been Poking around and it's not something I'm gonna do, but there's definitely opportunity. You know, I poked the the beehive. And I heard some buzzing. I don't want to go near it, but like Somebody who wants honey. Go there.

That's a very good analogy. I didn't know what the next word was gonna be. You just had words coming out of your mouth not sure how the sentence is gonna end it and it thoroughly found its place. Wonderful. I was really satisfied. So Only fans. Okay. So we've talked about OnlyFans a bunch, but let me tell you the angle that I'm thinking about here. So By the way, I do not give a shit about OnlyFans. Everyone talks about OnlyFans.

The only thing I care about is Brap Barbie, do you know who that is? I think that's her name. Bad Bad. Is that it? Bad Barbie. What what did you just say? I thought it was Brat. Isn't there like an R and an H at the first word? Just a H. Just an H. Wait, it's bad? That's how you smell bad? Yeah. I feel like you I feel like you're up to speed on Bad Bobby. Bad Barbie? What's her name? I don't know.

Bad baby. I just know her as the catch me outside girl from Mari. But uh or Doctor Phil or some bullshit. Anyway, that's the only person I know and it's like she changed like races. Wait, is she black now or white? What if you think? She's a woman. She's now black. Have you seen her do Google Google Google Bad Baby. Right?

Whatever. She she she swept. She's Jewish and her mom's Italian. She really And then Now she's being like criticized because she's like They people say it's like modern day blackface because she's like

Really like Changed her look. Uh like when she was on Dr. Phil, she looked like uh, you know I don't know, like a spoiled white girl or something like that. And uh anyways, whatever. Brad Barbie's fuck her name. She kills it. She kills it and like apparently she bought like a twenty million dollar home. twenty million dollar house.

Uh So whatever. So So Uh company crushes it. So they do billions of dollars in revenue. Uh the owner whose uh name is now public so we can talk about him, Leo.

He's a fan of the pod, friend of the house. He um I think they c he cleared or or you know, like the the company cleared five hundred million in profits in twenty twenty or twenty twenty one. Like just an insanely profitable, insanely big business. Okay. And what is OnlyFans? OnlyFans is basically like a Storfront. Where anybody can sell

pictures or videos. So you're selling content. And so You know, I do e I do e commerce. I come from the Shopify world. I know that in Shopify, Shopify is your storefront. That's your equivalent of OnlyFans. Uh, but you use like this whole host of tools around it to make your store sell better, to increase sales. So you'll use

Clavio. To you know, grab people's email addresses and then send them automated email. I know where you're going with this one. you use uh, you know, this app to uh boost your uh you know to do upsells automatically, uh right to cross sell or upsell new products so that you increase the dollar value per customer. So you use all these th different things.

OnlyFans kinda has none of this stuff. But it has the same volume and the same like, you know, like seriousness of any of these other big storefront slash marketplace type of ideas. And so I think there's a whole world of OnlyFans sass. tools that can be built. And do they have so like but do they have an ecosystem?

Like uh you don't need you don't the the they just use it on their own. You don't have to like plug into OnlyFans. You just like um It there's not like a platform you have to go w be approved to to sell under to be an app like the way Shopify does, you gotta be in the Shopify app store. But do they have like a so oh so they don't have but there is no OnlyFans app store. No. Yeah, you just you just sign up and you just use products. So for example, there are products that are like chat bot. So what they do is somebody follows you or they subscribe. Uh either they're a free follower or maybe they're paying the five dollars a month subscription.

But what you where you really make your money is what they call pay-per-view. And so that's where you sell like oh I did a photo shoot, uh, whatever, like, you know, I dressed up like Catwoman. Tape. Nine nineteen dollars to unlock. Right that piece of content.

And so what these bots, these SaaS tools are doing is They basically are like Hey, we will go message all of your followers as if it's you. Being like, Hey, did you see my Catwoman thing? I think you're gonna love it.

Twenty four hours later. Um Like picture three in the album was like just for you, wink face, whatever, right? Like this it's just a bot. And what is this? This is a sales rep that is going around for you doing sales and selling your content, selling your product. And so

The all the tools today are pretty rudimentary. They are pretty um or they're just like they're just missing certain things from certain ecosystems. And I think somebody could Do what uh what Andrew C uh Andrew Wilkinson did with WeCommerce. Where he basically rolled up a set of Plugins and tools.

I think that you could do that in the OnlyFans world. Now to do this, why am I not doing this? Well I don't wanna deal with people on OnlyFans every day. I don't wanna be like selling this content every day. It's not like What's it called like it's not my ick a guy. Yeah.

But we got a bunch of friends who are less You know, uh less uh pretentious about. Different standards. Maybe we were not gonna say lower or higher standards, we'll say more wide. Yeah. Left or right. Yeah. It's uh it's not a you know, uh our bar's up here, it's not us' bars out here. It's just

It's a little wider. Yeah. So if you're one of these Wide standard fellows out there. If your moral compass is a little wobbly Uh and there's a whole bunch the whole ecosystem, right? So if you want to start an agency, OnlyFans agencies do really, really well, right? Because they take care of the back office, they take care of growth for for these OnlyFans creators. Um

I know two people personally that have built OnlyFans like just SEO optimized websites that are like search engines. So it's like find a creator, discover a creator, search for a person. No way, who and They're like metric sites. Um, and they've built them and they're either like cash flowing really, really well, like, you know, to the tune of like you know a hundred grand a month of free cash flow, or they sold them for like two, three million. Is one of them called fans metric? Uh I don't want to say because I kind of already said some numbers. So um yeah, there are uh like Ben, we know two personally that that did this.

And so metrics like in any ecosystem, same thing with Twitch it was like there was a metric site and the metric site got big. Then there were stream labs and stream labs made it easy for somebody to like accept tips and donations and and they made like a a alert system so that every time you got a tip or donation you could He automatically acknowledge that person, which which leads to more tips. And s that streamlabs became an indispensable tool for every Twitch creator. What is the stream labs?

of OnlyFans. Dude that's so fascinating. There is so much opportunity to build SaaS tooling for these creators to build agencies, to build, you know, a whole bunch of different uh opportunities around this ecosystem because Most people aren't gonna go there. Um, myself included. And If you do go there, the tool it's like new and growing so fast that the pie is big, but it's not totally saturated the same way that

Shopify feels quite saturated or You know. Tools for I iPhone developers or whatever seems pretty pretty saturated. Have you ever seen that TikTok guy who goes up to people with fancy cars and he goes, Hey, what do you do for a living?

Yeah, of course. Uh, what's his name? Brandon Mac, I think. Or something Mac. Uh it's awesome. And For some reason all of it feels like all of the ones lately have all been it's always hot girls and they like make jokes and then they finally admit that they do OnlyFans. And OnlyFans is one of those ideas where when when I heard about it like five years ago, I'm like

Who the fuck's gonna pay for that? Like just Google it. Like you'll you'll see the same thing. Just like Yeah. Google that person's name followed by the word nude and you'll like find exactly what you want. Like why would you pay twenty dollars a month for this? And obviously they proved me wrong. And it's gotten to be

Such a huge thing that It seems like if I go to LA, do you see a hot girl in a fancy car, like just based off my me scrolling in bed at night. It's like, oh they're they're definitely an only it's an OnlyFans model. And that is like totally new and strange to me. And that is what has made me feel like, oh, this is like going to be much m actually much bigger. It's it's it's significantly more mainstream than I ever thought. Like no one would make like Maybe now people will make jokes about Pornhub, but like

Every guy out there has like five or ten porn sites that they go to, and never in a million years would they say out loud what it is. Do you know what I mean? And in fact, I'm not even gonna say any words for the rest of the segment. And now it it's like only fans is like a thing that like well we we talk about because it's like so mainstream popular. I find it to be incredibly fascinating. Like even just in the last four years, we started mentioning the word Pornhub. Because they would do funny skits like uh during the Superbowl or they would like you know do fun it's like become a joke, but That has just happened. One good idea was just to do another OnlyFans. And so I forget what it's called. Fan fansly or fans only? I think I think it's fansly.

Fansley is just like If you don't want to on OnlyFans, come on Fansly. And they're just like, Well, we'll we'll be number two. It's fine. We'll we'll make some different decisions like we allow whatever like Yeah.

I don't know what they're different. Like cartoon creators or something like that. Like you know I like you can be like a digital. Yeah, it's the same thing. Exactly. And so and then they're do pretty pr pretty well. Like they do they do they do fairly well and when And so I think there there was just This was just one of those winning ideas. It was one of those really big winning ideas. I don't know if I told you this, by the way. I had a buddy who was a VC Who

Kinda quit his job and was gonna raise like his own fund. And then he was just like he identified I think three years ago. He goes. Only fans. And I go, What?

And he goes. OnlyFans, it's gonna be massive. And I go, I think it's already pretty big. At that time it seemed pretty big for what it was. I was like, dude How popular can this get? Like that's what's it worth now, you think? What what could it sell for now? I don't even know. Uh I don't know. I think

very, very conservatively Two billion is my guess, and aggressively closer to Ten? I don't know. You know, it it's hard to say. Like the the all the market Like multiples just got changed, so it's hard hard to know. Also, you know, there's not that many buyers for OnlyFans. So this is a problem with all the that's what I was want getting at, yeah. You can't really go public and there's not that many buyers, but it's super, super profitable. And so my buddy was like It's gonna be big. I'm gonna spend the next year trying to

Get ownership and OnlyFans. I go, What you mean? Like just I guess you're gonna reach out, he goes. Yeah, but if it doesn't work, like I'm going to find a way to get ownership in the I was like, What? And he's like, Yeah, I'm just gonna like I'm gonna invest in it. I'm gonna help them. I'm gonna do anything I can.

And he literally made that his mission for like a year. Did he get it? And he did it. He was able to like they didn't let anybody invest. But this guy was able to go in and get advisory shares by helping them out in all these different ways. And he did it. He got a piece of and he was right. He sent me he goes, I remember when Twitch acquired us, he goes, OnlyFans will be bigger than Twitch. I go bigger than Twitch? No way.

And I was like, dude, I don't think you would know. Twitch's like One of the top six like most visited websites in America or something like that. And he goes. Yeah, you'll see.

And um And he was right. It passed Twitch in terms of Uh users. And revenue. in the last year.

And and I was like wow, this guy really like called a shot. Of being super, super bullish on Lonely Fans. He was he was absolutely correct. Dude, what this does he also own six hundred million dollars for the real estate? This guy sounds awesome. No, different guy. Uh yeah, I mean I'm on board. I think I think uh you know, WeCommerce is an interesting company. WeCommer is Andrew Wilkinson, you know, fan of the pod or a c friend of the pod, he comes on all the time. Their market cap is Decimated right now. It sucks right now, but their business is is pretty good.

Like it's a good business. Um I it's way undervalued. Um but It I think it's an interesting model and yeah, I'm I'm on board with your aggressive friend who Pushed his way into OnlyFans. Do you do you have a pre game

Routine you do before this podcast? I listen to music. And I review all my notes. That's about it. Like a specific song or just like generally whatever whatever's on. Well I I use Pandora and then I um one hour before. So I have my schedule locked in. So For the people listening, we record for one hour. And so we're usually here at the top of the hour, then we start and then one hour before that.

It's my quiet time where I like review everything. Well, like people are like messaging me and I'm like, Hey, I can't talk to you right now. I'm preparing. And so it's my time to like read notes and like I scan the news and I just want to know what's going on in the world. Yeah, my daughter has that. That's great. Quiet time. I love it. Um my sister invented this great thing because she's like Dude, my kids don't want to sleep. And

They just want to play. And so she's like, I gotta turn like And she's like, I don't even care if they're asleep. I just want them to go to their room And just like not talk to me and just stay in the bed and like have fun. So she created nighttime sister playtime. And so it's this like hilarious thing where they're like, Oh, it's nighttime sister playtime and they get to go run into their beds and like the two sisters can play together, but they have to be quiet because it's nighttime sister playtime. Nobody else is allowed in, which means Don't bother mommy and daddy.

And I just thought, what a hilarious rebrand of Go in the room, shut the door and shut up. And so then now whenever I'm doing something, like even work wise, like with like a workers like our e com thing or whatever, I'll be like, All right, Snaptime sister playtime. Like that just means like Don't bother me with Slack and don't talk to me. I'm gonna go do some work now. That's what I have. Dude, I just like I blame everything on the pod. I'll be like, Hey can't prepare for the pod. Kid, don't talk to me, please. Because everyone knows it's like a deadline.

Why? Do you have a routine? Um, I got a well, I kinda have one, but I was making fun of myself this morning about it, so My schedule's similar, I think, to you, where now the the morning is all locked in, where it's like I work out at a specific time. And then at the end of the workout, I do my like ten minutes of like mindset stuff that I do. And

And it's like it's really good. It's everything's really healthy, but it's almost comically healthy where I was doing it today and I was like I was like, what am I I was like, I'm that cliche. tech guy. That's like my uh fast yeah, I do my fasted cardio and then I I Yeah, seven and a half minutes in the sauna. Then I, you know, eleven minutes unerupted staring at the sun. It's like I have I have sex for three minutes three times a day. It's studies show that it's better. I'm like doing all these like life optimization things that really I'm like

I'm not a huge fan of those things'cause I feel like Individually I like all of them. But together I'm like Am I this delicate?

That I need to be like this, uh you know, like am I like I'm not a I'm not one of these like performance F one cars or whatever that's like you know has to be like perfectly balanced everywhere. I don't wanna be so fragile. You you are what you are what you uh didn't want to be now. I think that's good. You look better. You look I think you look significantly better than you did three years ago, that's for sure. Yeah, but that could be that could be anything. Who knows? Who knows what that could be. Um wait let me tell you really quick. I don't know if that's the morning routine, because that's that's been more recently. Speaking of morning routines, I gotta tell I I was actually excited to tell you about this. So I'll tell you about it more when I'm done with it. But I met this guy on Twitter named Isaac French.

Do you know Isaac French? He's that guy, but it's a strong name. It's a strong name. And that's why I got interested in him, frankly. But he Like, he's that guy who uh has that French I'm here for the name. Dude, Isaac French is his name. I met him on Twitter.

He's g he's the guy who um he bought up like a five acre plot of land and like built cabins on it and turned it into an Airbnb that's making like millions of dollars in sales. And but he like he's only twenty five and he like architect and Oh, right. We featured him on the podcast a long time ago. And he like called you and he told you all the numbers and all that. Yeah, and he like architect the whole thing and he like he's also an accountant, so he did all the accounting and then he even like hired all the builders himself. So he was the general cat contractor, just this interesting guy. I hung out with him, I met him on Twitter, we actually I have eventually met up with him. He's really fascinating and he's part of this Uh religion, I guess is the right way to describe it, called homestead heritage. And basically if you're if you're an outsider

It kinda looks like an like a Mennonite society a little bit. You know like what Mennonites are? No. What is that? You ever seen Amish people? Yeah. So This is like he would not say that they're the same and they aren't. But from an outside perspective, it all like looks a little similar.

And so those are the best descriptions where it's like They'd be kind of offended at this, but this is what it is. Well they're they're they're like objectively not the same, but like if you go I posted their website in the in the thing. uh in the chat you'll see guys wearing like those big white hats and like there's like a cow or like a horse like tilling the land and they're walking alongside of it and like a lot of the women wear like the long dresses and like and so listen to the the description of their religion. I it's a religion but it's also a community. But listen Homestead hair Homestead Heritage is an agrarian and craft based intentional Christian community. Its literature stresses simplicity, sustainability, self sufficiency, cooperation, service, and quality craftsmanship. And so it's this like super I don't understand any of that. What does that mean? Yeah, yeah, dude. It's it's hard to under expla uh hard to understand if you don't know, but I spent time with him and he's taught me all this. But like basically

Somehow they They derived from like Christi from the Bible or something, but like it's their like it's their duty or something to like create like high quality craftsmanship like stuff. And to like farm on the land and be sustainable and like there's you find God in like doing hard work and good work and being honest and creating stuff with your hands. That's like Again, this like huge generalization from a massive outside p perspective. But basically they like tit they like make their own food. So if you they own a five hundred p acres in Waco, Texas, which is about two hours ish from Austin, and they like all their food is like made on that land and like within the community they share food with one another and they're also pretty savvy at business. Like I don't know how that kind of

comes into this, but like they like He's a he's an accountant and so he's like oh I just love like being diligent with numbers. And I'm like, Oh my God, you're making me weak at the needs, my man. Like telling me stuff. So anyway, this weekend He's having like They're it's like their festival. They do like a festival where you can go in and buy like their arts and crafts and I'm driving ninety minutes to go there and like we're gonna like sing Christmas songs and like

By Arts and Crafts. And I'm incredibly excited to show you uh like or to c report back about what it's like. This community is so fascinating to me. And so it's kind of interesting. I'm imagining d you watch The Office, you know when um Dwight has his Airbnb. I'm imagining that too. Yes. Shrew farms. Like that's what I'm imagining, and you're gonna go meet Mo's uh Wow, that is That is incredible.

If you told me If you live this way, you can live till two hundred. I might do it then. That that is how big the cost is to me of like Yo, go make go till your own food. I don't even know what tilling is, to be honest with you. I don't know if it's something you do with your hands or your feet, right? Like what what is tilling? I think it's when like a cow like pulls along like a rake or something and it like moves the soil, then you can like plant shit in it. I don't know. But I'll watch that show. I would bet my well

I bet you these people are pretty happy. I think that there is like happiness and simplicity simplicity, but like who the hell knows? Everyone's unhappy. But uh anyway, that's what I'm doing this weekend. I I'm I'm gonna report back. Well I like that it's kinda like Amish people that love money. That's kind of already intriguing, right? Like, you know, tell me more. Yeah, which is basically like have you ever walked around in Brooklyn and like I know Ben Levy who's here like lived in this part of or ish in this part of Brooklyn. Have you ever been around like the Orthodox Jews? No, but you said they like run the place and do it. They run the place, man. And they like you'll walk around in parts of Brooklyn and they'll be speaking Yiddish or like you go to certain stores and like everything's in Yiddish and you're like Am I in a different country? This is wild. And they kinda like like

H you like help others in the community. It's really fascinating. I love these ac I actually like those cultures. I think it's really interesting that those exist. Alright. Uh I think that's it for today. I'm gonna save the rest for next episode.

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