#62 - Lambda School for Secretaries, Billionaire of The Week, Deepfakes & More

Okay, we got um friend of the show, Jordan Harbinger's here. Jordan, how you doing, man? Thanks for having me on, man. I'm just uh chilling, self-isolating, you know, the us. We are all isolating, but I like I appreciate you dropping in on the show, just parachuting in, uh just for a couple minutes. It's always fun to have you. You know, this is a a crazy time. Twenty twenty's been a crazy year. We got coronavirus. And we also had, you know, the sad tragic passing of Kobe Bryant Who was A guest on your show. How how did how did that happen? How do you get Kobe? Yeah, you know what was funny is I was pitching a publicity team for a different guest that I can't even rem remember now'cause he was about one percent as famous as Kobe Bryant and they booked it and it was it was like some comedian, which I of course was really excited about. They booked it and they canceled it and I got really annoyed and they said well

Would you consider interviewing Kobe Bryant instead? And I said, Yeah, of course I would consider that. Let's do that. So we set it up and I flew down to Kobe's office and went over there and hung out for a while and did the interview right there. And it was it was incredible. It was a really interesting experience to be there with his team as well for that. Yeah. And uh honestly it was probably September of twenty nineteen, so the timing was r was interesting. And y you know me, I asked him all kinds of questions that had nothing to do with basketball, including about creativity business hiring and firing because you wonder how a guy like Kobe Bryant decides who to hire and how he lets people go. I don't know if I'd want to be on the wrong side of him. And uh I I did end up asking him about uh his life and what he's gonna do for his second act and if he ever creepily I asked him if he ever thinks about what he's gonna do if he were gone because he has kids and and he was really, really honest in the interview. He was really, really uh straightforward and I admire that. It was a really good interview in my opinion. Yeah, that is um

Intense, high stakes interviewing, uh to say the least. And was he like an idol of yours before you did the interview? No, man. Honestly, I look, who doesn't love watching basketball, but I wasn't even I'm just not a fanboy of athletes in general. So it was a great unique opportunity, but I wasn't nervous because of that. I was more nervous because you just never know if your audio equipment's gonna f screw up. So I was more nervous like make sure it's recording than I was nervous to be sitting in front of Kobe Bryant. Honestly he's so he was so friendly and unassuming. And not very loud. In fact, we even had audio issues recording it'cause we're like, hey, we gotta turn him up really high and I said, You're really quiet and he goes, Yeah, I'm just not a loud guy, man. And I was like, Oh my God, can you be loud for like the next forty five minutes? So it w it was a really unique experience. I'll I'll be thankful for that for a long time to come. That is amazing. You know, when we started this show, we were doing the interview style thing and I made a a bucket list, a wish list of all the guests that I would want. Uh you know, Coby was on there and Uh when I look at your show and I've been going I've been plowing through the archive of episodes that you got

Um you've had a bunch of them. So uh you've had Tony Hawk, you've had Kobe Bryant, who are some of the other Awesome episodes that people should check out if they if they do binge your show like I'm doing. Sure, yeah. Howie Mandel was really good, the comedian. He's he was very open about things like mental illness and how he doesn't shake people's hands. I've had Dennis Rodman, Malcolm Gladwell, uh, and I also had Frank Abignale, which a lot of people haven't heard about or from, but he's at the cat. He is the catch me if you can guy. So he's the real guy that was played by Leo DiCaprio, and we talked about the psychology behind how he was able to trick so many people, and now he teaches of course FBI and intelligence agencies how that's done as well. That is amazing. So if you're one of the listeners to the to the show who um misses when we used to do the interviews and bring in guests, uh well, this is this is my recommendation for you. You should go check out the Jordan Harbinger show. He's got tons of interviews from guests that we were you know hoping to one day have on our show. He's already had them on. Check them out. Um on on iTunes, on Spotify, wherever you can find it. Jordan, appreciate you guys always dropping in on the show. Yeah, thanks for having me on, guys.

Uh, Sam, how you doing, man? Why are you so angry? God. Fucking shit. Nothing works. I hate everything. My Apple TV's not working. Quick time's not working. I hate Zoom.

God damn. Alright, but your your Mohawk's working. That didn't even work. I meant to shave the whole thing and I just forgot that. You did not forget the top. Dude, I hate working from home. I hate it so much. Uh, don't worry. Uh just like I don't know, six to eight more weeks of this and then we're back.

If we're lucky. If we're lucky. Um okay. So let's do this. What do we got? Let's jump right in. People need to. We were supposed well we were supposed to talk about Y Combinator stuff today, but I have found I wanna talk about something that I think is more interesting. You wanna talk about some lighthearted stuff, which is what's the sway thing?

Yeah, what is the sway thing? I saw you uh I saw video of you Dancing. Um Was that the first time you'd seen this? Dance pretty well. No, I had seen it. Uh Ryan Hoover had posted one of him dancing. And when he posted it, it looked very real to me. Yours did not look that as real, I think, as where you were in your room. Um, but when I saw that, I was like, holy shit, Ryan can dance. And uh then I saw the comments and everyone was like, nice app. Nice. How do we get the beta of this app? And I was like oh shit, there's an app that makes you

Dance. I okay. I think it's pretty popular. It's called Sway, and what it does is you record yourself for ten or twenty seconds. You just stand there and you like walk around and move. And um Then it uses AI or I don't know what it is, but Or not AI, it's called um I've is it? Augmented.

Makes it look like you're dancing like really good and I send it to my family. And Some I I don't like Twenty of them. They thought I was dancing. It was hilarious. Yeah. It's um

It it looks pretty it looks pretty funny'cause if if it if they actually just made it a little bit less good of dancing, it would look real. People would believe it. But it's like so good that you're like, No way. No. It's pretty amazing. And so when I downloaded it, it was number fifty in the app store. And like as I was playing with it. I thought I it's been climbing up the charts. And did you just download it because you were browsing the app store or you saw somebody do it?

So I alwa I do. I browse the app store and I like to see the fastest growing apps. Yeah. And I like to figure out what's going on. I do that with Gaming all the time, so I have to figure out the games that are growing fastest. So yeah, I'm just browsing.

Gotcha. And uh but it is viral. Like when you see somebody post it, then you're like you're like oh this is great. I can uh I can Like I I should do that. So it has this kind of like monkey see, monkey do virality that I like. Well, do you remember that app that um You you would take a picture of your face and it would make you look older. Right.

Didn't it turn out that that was owned by a Russian company and they were like doing funny stuff with your pictures? I don't know if they were actually doing anything, but people were definitely sketched out by it. They're like, wait, I just gave my camera roll access to some random Russian developer, and so did like fifty million other people, like just to just to make this like uh old filter or baby filter on my face. Yeah, so download that app. It's called Sway Dance. Is it called Sway? It's called Sway for sure. S W A Y. Uh it's a cool little app. It's good for little pranks. And actually, you know, it that is a lighthearted way to start it because it's just funny and people should just go to your Twitter and and they'll find the video of you doing it. But um

But this is also like part of this deep fakes. Um Like this deepfake's problem. And so if you don't know what a deepfake is A deep fake is basically People can now use

Um Technology to make a video look real. You can make anything look so for example, what they do is they'll take Obama. Obama's talking. Yeah. But I can just say any sentence. I could just be like Uh hey hey, my name's Barack and um I'm the worst president of all time. And it'll make it look like

His lips are moving to my sentence. 'Cause they basically feed in a bunch of footage of Obama talking normally. And it basically the algorithm learns okay here's how Obama's face moves when he says certain things. And then when I I can input any audio and it'll make it look like he's doing it. Now right now the technologies where

It looks a little off. But it's not that far off. Like if I showed it to my kids, it's that off. Right. But it's just getting better month over month. So they just showed a um Like a paper just came out. With a new one?

And it's literally just taking a still photo. So they took the Mona Lisa. And then they do the same thing. I can go say a sentence and it will make the Mona Lisa say it. Like the the the voice can can is that good. And so like It's pretty crazy that they can just do that off a still photo. You don't even need like hours and hours of raw footage of the person in order to do this now. But what do you Think of this whole deepfakes thing,'cause it's a big problem. Like your sister's a lawyer and um

I think she was she was like a DA before, right? Yeah, uh well defender. Yeah, and then she's the public defender in the Bronx. And uh and people now it's like if you can't trust what you see. Right. If if if audio like we already had photos that could be Photoshop, audio now that can be Uh like Live Bird, uh I think is the name of it. Um What

Where basically you just You just taught uh you can t you you can train um You can train this system to where you could just type anything and it'll say it in your voice or it'll say it in Donald Trump's voice. So if you can't believe what you see, what you hear. Or what's in video. Then um

How does that like mess up the world? Like fake news is gonna become a bigger problem. Yeah, it's gonna become a problem, but why are we defaulting to that? Why are we worrying about I mean, yeah, it's gonna be a problem. But also let's think about all the amazing things like Like act like there's gonna be fake actors. Like my dance video like your dance video. Yeah, like it's gonna basic on that. It's gonna make movies amazing. Like Like Brad Pitt. Won't exist. It'll be it'll well it will be. It'll be

AJ Pitt and it will be some fake person, and I think that's awesome. So here's a future world. What. You literally are just looking at your computer and instead like today if you want to make a movie or an animation, you have to like be an animator or a movie editor or an artist to be able to draw. You're just gonna be able to say things. And it's gonna be able to create what you're what you're saying. So you're gonna be able to say Okay, what if Donald Trump

was talking to you know, whatever. Barack Obama and then Donald jumped in the air and he said this. And then literally it's just gonna be able to animate. That's how that's how far this is gonna go. And that's gonna unlock. The ability to create stuff. to people who don't have the technicals to do it today. Yeah, I mean I'm but I'm not too worried about how they're gonna

J um Regulate it because like If you have a political ad now It like it anyone could run an ad on Facebook or on TV and it says Donald Trump. I'm Donald Trump and I hate Mexicans. Anyone can do that now, but I mean

Like literally The tech like You could buy ads, but there are ways to say like well no, that's not allowed and it has to say like I'm Donald Trump and I support this. You know what I mean? Like there are ways to like Like

If you run a T V a political T V ad right now, it has to say who pays for it. Sure. But it doesn't have to be it doesn't have to be a political thing, right? This could this can go for anyone. Someone in high school can just Bully somebody else. Like right now, the the thing that yeah. Deep fakes got famous because people were putting other people's faces on porn actors.

And uh you could make it look like I could take a photo of your mom. And I could put it on it, put it into a porno and it would look like your mom's in the porno. And people were doing this with celebrities, people were doing this with their classmates. And uh you know, the redd the subreddit for this got huge is R slash pick fix. R slash deep fakes.

And um So this is how it got popular because it was like this incredible bullying tool. Like forget about political ads. It's just like slander left and right. Did did it did it get taken down that subreddit? No, I it's I think it's still up. I'm gonna know I've I haven't been in a long time, but Um, when it first blew up, you know, it it got really popular because people were You know, if oh yeah, it it is banned from Reddit now because it it was like it was becoming a problem. Oh um yeah. But that that didn't stop the actual

The actual problem that just stopped the subreddit where people were sharing it. Um So so I think this is gonna be a massive, massive problem for evidence. I think it's a be gonna become a massive problem. for just like slander and

Um You know, spin. Like I could I could take a video of you and Make it say that you hate Mexican people and it's not Donald Trump. And uh and people would believe it because they would see your face and they would say, I saw him say that. Yeah.

Yeah. I don't know. And so I'll tell you what some people are trying to do to combat this. There's a whole bunch of programmers who programmers in general are have a high bar for the truth. They really want Things to be true, logical. Solvable, rel reliable.

And so when you take away Evidence. Evidence which used to be a source of truth. It's like well you're saying this, but I have video of you doing that thing. So that's evidence. But now it's like, well, this video could be anything. This video could be fake. Um so they're trying to solve

Listen to the way that they think it can be solved. So The theory is Anything you make to sort of validate stuff. Um, the con artist will always be one step ahead. And there's too big of a payoff.

to be able to fake this stuff well. It's like a counterfeiter. And um So you're always playing a cat and mouse game, which is not a winning solution. So the solution that they believe is that the Phone makers themselves, the device makers themselves.

We'll need to put a cryptographic seal. Um On the video when it's taken. And it's like a tamper proof seal like we have with medicine or whatever, where it's like, if this seal seal is broken, that means this video has been edited in some way. And so at some point people will only trust

um videos or photographic seal on them that says this has not been edited because it's It's on the device itself from when it got captured, it gets instantly implemented on. And so Who's working on that? Well, the problem is a startup can't do this, right? Cause it's actually Apple that needs to implement it. It's actually Samsung that needs to implement this. And so uh luckily Apple's a pretty privacy conscious. company and they know that like

If their tools are being used for evil, they usually actually do stuff about it. So hopefully Apple is working on this, but I have a friend who was doing a startup trying to do this and he was running into this problem, which is like Look, the people who need to do this are all the camera makers. Like you know, the security camera itself needs to do this. And that's the only like

Decent solution now. Some technical people will say, Oh There's nothing that's actually tamper proof. You can still You can still uh you know get around it. Sure, sure, sure. But it's better. And they're they are right, but there are still things where it's most it mostly works. Right. Exactly.

So I think that's the world that that's the way the world is gonna work later, where you're gonna need to see this little You know, icon that says It's like you know It's the gluten free icon. It's the it's the organic organic icon. It's gonna be This is legitimate and there's gonna be a legitimacy icon on any photo or video that's the icon business? That's a good business. You know JD Power.

No, oh I mean I've heard of it, but I don't know what you're gonna tell me right now. But you know what it is though, right? It's like Oh. Fifty five JD Power. JD Power and Associates. That's all I know. What does that mean? Okay, so JD Power, the reason I looked into this because I wanted to create a business like this where I was like Because I was like, This is a fucking racket and I'm like it

Does sound It does give a little it does give value if they're if you but you have to be like a uh Benevolent. Dictator where like You can like rule it, but you really gotta be honest. Otherwise, right? Right. And JD Power, what they do is

It's a billion dollar company, JD Power is. And all I mean what they do is they test Different cars and they give it awards. But the the way that they make money is the car companies are members of the organization. So if you're like If if you know, if you only

You want the money, you don't give a fuck about like being ethical. Um, you could be like, Hey Forward. Like our new membership costs as much money. Are you guys in or out? And just so you know, if you're out, we can't give you any awards. That's crazy.

Um yeah, that yeah, if you could be in the business of being the rating agency, that is gold. In fact, uh, you know, but one of the problems is like if if people remember during the the subprime uh crisis, I I believe what happened was these these subprime mortgages um the bonds that were the securitized housing bonds, the mortgage bonds were rated triple A. And people were like, well, how is this rated triple A? This is like a junk bond. Um why would it be rated triple A? And I think I believe this. Um Yeah, uh The companies

I think it was the banks that were funding Standard and Poor, right? So Standard and Poor was the rating agency and they were the ones sort of Um following money. Exactly. It's the same thing. It's the same thing. And so they lost their or they didn't actually lose it. They're still around. They're still one of the kind of main rating agencies, but like that's a breach of breach of trust when the only thing you're providing is trust as a service. Yeah, it's the same thing. So JD Power was sold to the U.

McGraw Hill in two thousand and five for four hundred million dollars. And then it was sold again recently in two thousand and uh eight nineteen, I think for North of a billion. Right. I've really been wanting to do the same thing. I look like you have I've been Wanted to create a credentialing agency. So um either in the standardized testing world, so like, you know, the way SAT No, these these things are a racket because they can charge whatever the hell they want.

Because you need that credential to move forward. And um these credentials were were, you know, for the most part, all these credentials were just created at one point in time. And uh so I was looking into like is there another credential That I could create. That um

Literally all I'm providing is a stamp and I just get paid for for for the stamp. Well, you know what I've always wanted to do that's similar to the is a vendor's list. So like Sean, if you're launching something, you're gonna come to me because you think I know a little bit about copywriting and you're gonna say, Do you know any copywriters? And I'm gonna be like I know one or two, but like they're hard to find. And so in my head I'm like I just gotta create SAMS lists where it just have like approved vendors. And now this is the best. What?

Are you saying this is the best or are you saying these are 10 that you should check out. Or you think this is the best one, like wire cutter. Well, I don't think you could do the best one because if you have the best copywriter, that person will always be busy. But like there are definitely like Uh

Dozens or hundreds that You can approve. Um I mean, I guess Angie's list was something similar, and that's huge. Uh but like I've always wanted to do this for Copywriters in particular. I was I I I almost bought Sam or almost did Sam's list because people are always like, Which copywriter should I do? I'm like, I don't know, man. Uh I could post on my social media, but like that's a lot of work for me to go and find them for you. Right. But like the same thing with law firms.

The same thing with accountants. Right. Um, I'm like, man, I gotta just create like a vendor's list of people who I know and approve of. That's cool. The version of this I wanted to do was around either IQ. So I was like, Oh, okay, like men's uh IQ like can I basically create some bullshit test that uh essentially labels people and then you know if you're in the top five percent you get this extra little certificate and so people would pay to be basically have that as uh as a bragging right or I was also thinking about it for developers. Like is there a Um Just an extra credential you could pay thirty nine dollars to get.

that basically says, yes, I know X language or I am competent. I have this level of competency at this thing. And um I'm really a big fan of if anyone's out there creating a credential uh you know, credential agency or trust as a service, I'm very, very interested in those because I think those are Um Beautiful, beautiful businesses. Extremely easy to run, low cost, low risk. And the more you do it, the more powerful they become because the more you're

The more times you see JD Power. Even if you don't even fully know what it is, it's like oh we need to go get that. That's the That's the standard. So I just looked up Mensa while you were talking. They have a hundred and fifty they're a nonprofit. It's a hundred and fifty thousand members and they do about four point eight million dollars a year in sales. Interesting. Not that big. I wonder the backstory. Yeah, but like as a nonprofit, you never know like what's the what was their motive, how are they doing things. Well, but you do know, dude, you can go and look up at all their uh they have to file a form a government form and you can see how much the uh how much they pay themselves, how much revenue and what their expenses are.

Right. I guess I guess I'm saying is I Haven't I haven't done that part. Like the same thing can be done for athletes, by the way. Like you know how NFL players go through the combine, which is basically this battery of tests. You'd run a 40 yard dash, you do this uh uh bench press of 185 pounds, you do a vertical leap test. And so I really wanted it I I I really think that somebody could create a credentialing thing where You just have this facility in different cities.

And people pay to come in to get officially tested to get their scores. And it's like here's how good I am as an athlete. And then they use that when they're trying to basically like get on AAU teams or get college scholarships or whatever it is. It's like Today we only offer that to NFL players right before they get drafted, but I think that there should be a sort of Um a standard service for athletes to say

Hey, what's my reaction time? What's my agility test? What's my vertical? I did that when I was a kid, uh when I was in high school, I did the same thing. It was called Spark. And okay. Uh S P A R Q. And the guy who created it was a ex Uh he was a college a very elite college runner in the seventies and eighties. I think his name was Brudy.

Um, I forget his last Rudy Chappa. I'm I'm remembering it's off the top of my head. Rudy Chappa, he was a uh uh two miler from California in high school. He I think he had the high school state rec or high school national record for the two mile at like eight thirty something. Right. And um his name is Rudy Chapa, I think. Am I right? Is his name Rudy Chapa? Uh I'm on the website right now. I don't see I haven't looked at his name, but yeah, this looks interesting. And before he test tests and he was a Nike executive and then he created the Spark test. And what you did it was very similar to a combine and it was and I did it. I prof I crushed it. It was a forty yard

Forty yard dash, a broad jump, a vertical jump. Um how far you can throw a medicine ball? Right. And maybe that's it. And they would give you a score.

And that score uh and I went to this place called Velocity Sports. And Velocity Sports was created by the coach of LSU track and field and it was a chain of gym that you can go to for high school kids and run and shit like that. And the Velocity Sports must have paid Spark money to use it. And then when you applied to college, I would put my Spark score to get a scholarship. Yeah, dude. That's exactly what I'm thinking about. And I'm looking at their website now. It looks uh very basic, but uh Yeah, this is interesting. I think there's a lot of unused

facilities uh like track track and field uh that are unused so much of the time that you could do this without capex probably as long as you say like you know when you run a race and it's like As long as the wind conditions are under this, then it's an offici this counts in the official thing. Right. Um, so I bet you could use, you know. in the summertime, schools that are empty, you could use the track and field facilities. And um build a build a program like this because

Now people with sports are parents with sports are have become so crazy. um where people are doing travel sports at like age six, age seven, you're paying thousands of dollars For your seven year old to play baseball. And um beyond this like elite team. This is like a multi billion dollar industry in the travel sports industry.

And I think all those people would be people who would want to get their kid tested and you could drive Facebook ads. To say, hey, get your kid tested. Here's your score. What's your score? And then every year you want it upgraded because it's like, oh, I've gotten stronger and faster and taller. So uh I want my official measurements that are that are sort of ratified. And here's another example of this is uh this is kind of funny. We're kind of ranting on this. I'm I did zero research on this other than like I didn't prepare for this. So me neither. I just thought of this idea while we were talking. That's how fucking great we are, dude. Just take a minute to appreciate that. Do you know, um Gallup. I do know Gallup, yes.

Okay, so Uh way, I did my microphone is are we Is it good? Um okay, so Gallup. Is uh It is a um polling service, right? Polling company created by this guy named Joseph

Gallup, I think. And uh the uh another company or like a a smaller company bought Gallup. And it was a family owned business. And the founder of that company that bought Gallup, his name was um I forget his name exactly, but do you remember um Strength Finder?

Yes. The guy who owned the family business that bought. He is the author of Strength Finder. I see. And so strength Shrink.

Finder. It's hard for for me to say. They have um a book that is popular, but it's even though it's popular, it doesn't make nearly The amount of money that The company makes the company makes about a billion or two billion dollars a year. It's privately owned. It's probably one of the largest privately owned companies in America. like top two hundred. And

They have a quiz. So if you Google strength finders quiz It's a twenty nine dollar or forty nine dollar quiz and it tells you where you rank. On Strength Finder. Right. I've I've taken it, uh because somebody sent it to me. Jim Clifton's the name of the guy you're gonna do. Jim Clifton. Jim Clifton, his dad Jim Clifton was the CEO of Gallup. And this was his thing. And so it was like a survey.

They make hundreds of millions of dollars a year off that quiz. Yes, exactly. So I've taken strength finders and I this is when I was like, Oh, this is just bullsh. Okay, gotcha. Like, first of all, it's a test you cannot fail. It's just saying, Which of these strengths do you have? So you're you're just gonna get one of the three strengths or whatever. It's like Here's the five you get leadership, determination, and you know, innovation and whatever. And then the other person gets like empathy and you know, you know, thoughtness and whatever else. So it's it's pretty genius and they sell these to companies who wanna basically take these personality tests for leaders.

to say, hey, we wanna understand our employees better, you wanna understand your team teammates better. And this will help you work together better. And um I believe Strength Finders was doing like a hundred million plus in revenue. I I'd have to go double check that, but Um but yeah, it's like a tremendously successful franchise. And the book is really just a

It's like a code you get in the book that says, Go take this queries online. Um and then the book is like kinda useless beyond that, but you have to buy it. Um Like I I said, I've I've kind of talked about this. Me and Ramon, we own this ch this this this software for uh to-do lists. And

We get all of our signups practically because one guy who has a book mentioned Art. Service.

And it gets sign up and the book's not even popular. That's amazing. Um also uh Uh like we had talked about that person in our Facebook group, the My First Million uh side hustles Facebook group, basically. Who is doing a chess Tutoring service. Um any niche.

sport or niche niche thing like chess. Uh I don't know there probably is already because chess is so widely established, but probably is already some sort of benchmark or test you take. Uh, but if I was him, I would basically create my own anyways, which is like Oh, by the way, uh for all my students, like once a year we do this hundred dollar Um you know test and you get your chess chest Q score and what your chest Q score tells you your adaptability, your you know, recognition, cognition, whatever. And um and so I

And it's not like total horse shit. You actually are testing to see how good they are at certain things. Um But I think it's a it's just a a very simple way. to make a lot of money off of um Kind of vaporware. There's nothing physical you're doing there. Vaporware in that it's real, but it's

Uh It's lightweight. It's it's very simple to create. It's very simple to maintain. There's no like employees or assets you need to buy in order to get it. Well, because Sean, someone in the reviews, our latest review says that you and I are unethical. And that you have to check your ethics at the door if you're gonna listen to this podcast, which is Totally bullshit. But I just want to Make them aware that when you say vaporware, you mean it's real.

Or it's substance, but Yeah, vaporw is the wrong word for it. What I meant is uh um very lightweight thing to create and maintain and uh very uh low cost to create. Another example of this is Doug Score. Do you know Doug Score? Never heard of it. Dude, it's just this guy named Doug DeMoro. He's this nerd.

Uh like he's like the nerdiest guy ever and he's got like four million subscribers on YouTube. And like he's the type of guy who wears like a collared shirt. But like you can see his white Undershirt sticking out. Right.

From Uh like the sleeves, you know, people like it's like I know exactly where you're doing it. Just like a sloppy dirty guy but he's amazing. He has a a thing where he reviews cars. And he creates a Doug score, which is based off of like is this fun for a weekend car or is this fun for a daily driver? And now at this point he's got a thousand cars that he's ranked. And I'm when I'm buying my car now, I do it I check the Doug score.

Ah, I like that. Okay, that's cool. Like Kelly Blue Book for for value and then Doug Score for sort of enjoyment. I like that. And Kelly um Kelly Blue Book. Great example. So like the book's a multi billion dollar company. Yeah, but but they they provide a little different thing. They have just like a data set that they're able to use to to to give you a a price comparison, which is like different than sort of a aptitude test, but um nonetheless. I'm curious, um

Do you think we are low ethics? Do you think you have a sort of a looser ethical Um criteria that most people for business? I think that we have a looser Um attitude. Yes, but it's I think it it's it's

significantly above the line of Like good. Like for example, most people are like I can't pre- sell product that I don't have. And I'm like in my head, I'm like Who cares? Just refund the people. And like you haven't

You sound like you're I'm not saying steal money. I'm saying advertise something that doesn't exist so you can get demand, improve demand, and then you refund the money. You don't I'm not saying you steal from them. But yeah, you are lying. And so I think that's ethical. Right. Yeah. I I think we definitely have uh A looser definition than the average person, I would say. The average um Maybe the average b business person even.

Um but There is you know I think the the the problem There's no standard, right? There's no there's no definition for what what's ethical, what's not. It's completely subjective and judgmental. Um and so the the the hard part is You know, for us, we think

There's a line between right and wrong and we're on the right side. We we we think we have a safe margin of of buffer where we're in the right. Uh, but for other people their line might be in a different spot. Yeah, but that's because most people aren't aggressive. But anything that I do I would I would suggest to my mom that she buy whatever I'm promoting or Like it's like do I want my family to use this or Or if I

told them about what I'm doing, what I like, do I want to hide this. Right. And I don't I'm I'm I'm Anything that I can do, I'm not afraid, uh to tell everybody. I met this guy once, um This guy had reached out to me about uh we were building this product called Blab and Blab was getting popular. This guy reached out, he said, Hey, my name's Billy. I'm from uh yeah, I forgot where it's from, like Santiago or from Mexico. Yeah, some somewhere in Latam.

And he was like, I'm coming up to California. I'm coming to San Francisco. I want to meet you and I want to talk to you about this company. I was like, Okay, uh I don't know. I don't know about that. Like Most of the people who that are users of a product are not usually people I wanna like do meetings with necessarily. But

He said a bunch of stuff in his email. That made him sound amazingly legit. He was like, My family started the first television station in Mexico. Um, we you know, I own all these different like uh music festivals. And he sound he sounded like super legit. But his email was written with blue text font and like different sizes of text. Yeah. So so I was well no no no not like that. Like it was like

Like he had shows like no, I'm gonna my emails are blue and not the like copy paste little purple thing. It was like Um This was just his style, so I was like, I don't know if this guy's a joker or not. Anyways, we go out to dinner. And I have very low hopes. We go to a sushi place.

And I walk in And I see probably the most handsome guy I've ever seen. And this guy, Billy, was Extremely well put together. He's like in a suit and tie. Um, he looks legit. He we sit down on the table, he orders the omakase, which is basically chef's choice, like two hundred dollar each sushi dinner, and he's like, I got this, don't worry.

And um I'm like, Okay. I'm starting to believe, but I you know, could be could still be someone who's faking it. And he starts telling me a story, and this guy's completely legit. He's probably the most charismatic guy I've ever met in my whole life. I was like You know, if if if I swung that way, I'd be in love right now. Like this guy is amazing. So at the end of the dinner I asked him a question. I said, Hey

Um You know, you're a very persuasive guy. Like this was you clearly are good at this, right? You're clearly very persuasive, very charming. I said I used to think I'm that way'til I met you, basically. I used to think I wasn't the sort of top tier of that. Um, but I always sort of had this hesitation of like, you know, should I use my my powers for good or evil type of thing. Like

Uh where do you draw the line on using this? Yeah, he was a real completely legit. And and so he really was wealthy, very successful, very smart, very charming, all that good stuff. And so um I asked him, I said, you know, what do you think? He goes My rule is this, he goes.

If your intentions are good. Then it's all fair game. And so he was like he was like it all that matters is the intent. If you're trying to scam people, if you're trying to con people, if you're trying to not deliver value. If you're trying to just get something that's a good situation for you and not for the other person, then you shouldn't be doing it what you shouldn't be using all these powers of persuasion. But If you think you are genuinely gonna help people, if you think you are genuinely in the right, if you think you're genuinely working for a good cause, if your mission is pure.

If your intent is good. Then it's all fair game. You should use it to the max. And I was like, all right, Billy, thank you very much for this uh incredible. I completely agree with him. And if you study, you know, like persuasion and charm and I use it in the form of copyright. That's all uh Some people are born better. But it's a teachable skill. And I always tell people like

What I'm gonna sh tell you, it's gonna sound like evil. Like I'm gonna teach you how to manipulate people, but make sure you use it for good. Right. Because you can easily use this for bad. And you know what? Here's a here's a weird counter to this. And this is where you know people are gonna be like, Okay, this guy's actually evil. Okay, so the other way of doing this, so the so one way one thing is to say what you just said, which is Use these powers for good. The other thing I've I've been able to do is is the opposite, which is

When I see somebody do something for evil, but it works, I try to learn from it. And so for example, the I remember the first time I saw the I'll I'll give you a recent example first. No, I completely agree. So Trump is uh somebody who I'm not a fan of. I Think the guy is bad in all these different ways. Um But when I watch him, the guy is an incredibly effective communicator.

And he's not polished. He doesn't use fancy fifteen dollar words. He um doesn't have a lot of substance behind what he's saying. But the guy is like A

Master Of uh of communication. The guy knows how to get his point across. uh in a way that resonates with people. I completely agree. Scott Adams, who's the creator of Dilbert, was talking about this when Trump was running. If you haven't seen it, go read Scott Adams' blog.

Um, he's the creator of Dilbert and he was early on when Trump first announced his candidacy. Scott Adams called it, he goes, This guy's gonna win. And people were like, What? He goes, I've been studying persuasion for twenty years. I've been studying hypnosis. I've been a Communicator through cartoon. I know an effective communicator when I see one. This guy is a master. He goes.

And so he he would Come up with whenever Trump would say things like Um low energy jib or whatever, when he would like call Jeb Bush low energy. Um

He was like, these are linguistic kill shots. These are w and or when he would talk about the wall, he'd be like, it's a great big wall, a huge wall. And he's like he's painting a picture in people's minds, which is much better. than talking about policy. And uh so so you can learn from people that you think are using it for many. Well he he and he called out that he was gonna win. He called he was gonna win months before anybody even took him seriously. When five thirty eight was like this guy's got a zero percent chance, Scott Adams was like this guy's gonna win.

And uh of course. If he was wrong, nobody would ever even really pay attention to it'cause you know, but when you're right On a contrarian prediction, you get all the credit. And the other example of this was Hitler. So Hitler, when Hitler was rising to power, I studied how did this guy get so popular?

What did this guy do? Because when you watch him speak, he's not a very compelling guy. Um but w uh they did a lot of things. So one thing I remember uh that stood out to me this I was in seventh grade and I remember learning about this. And when Hitler was trying to rise to power, all the political campaign posters were all like Full color, lots of text.

uh people trying to explain their position on things. And Hitler went the other way. Everything he did was black and white. Which would be normally it would not stand out. But he was like Well I will contrast everybody else who's do using tons of color on their stuff, I'll go black and white. The second thing was he would use only like big images and like really powerful images and not a bunch of text. And then he would use movies as propaganda and you know, fill the cinema with people to watch a movie, but it was very much a propaganda thing behind it.

So even though he used it for evil, those techniques and principles are interesting to learn from for me as somebody who wants to, you know. have a strong toolkit that I can use for good. I completely agree. I was reading. I've been going on so many Wikipedia.

I was reading About uh I read Wik Hitler's Wikipedia'cause I was reading about World War Two and it let me like I was reading about the mafia and then World War Two and then like uh like he's There's like his rise to power was because he uh like would speak.

At these Uh I don't know what what the equivalent of is now, but just like halls where he like bars, like veteran halls. And I'm like Wait a minute, he started as a speaker?

That's it? Right. It was kinda crazy. Um so okay, a couple of things. We'll we'll switch topics because people now are like what these guys are saying Trump and Hitler are good. I don't understand. Um okay, so I have an idea for you. So Um, I call this my new Lambda school idea.

Um have you ever Do you guys have like an office administrator or office admin? I don't know if you guys are We have yeah, I mean we have someone who handles stuff, yes. And do like an HR and things like that. Right. I'm talking more like um so admin work or like an executive assistant or a secretary. Do you have anybody like that? Have you ever So Recently.

Um, I'm uh at at my work, we're hiring an EA, right? So we had an EA, she left, we had to hire a new uh executive assistant. And so Um They put me on the hiring panel and I'm like, okay, I don't even know what questions I'm supposed to ask. Like I I I don't really know what the background I should be looking for, all that stuff.

So I started thinking about that, started looking it up. So It turns out that um office administrators or or secretaries or next or executive administrators Uh EAs.

It's one of the most popular jobs in the country. Um, and it's also something where so there's about, you know, uh say six hundred thousand, I think, in the US. Um and they pay pretty well. Uh so it doesn't require tons of specialized skill. It's pretty much anybody can learn to do this if you're for you know somewhat competent. But you can make fifty, sixty, seventy, eighty K um doing this. I thought that's a pretty good paying job and

I know at our company, the EA is they're critical. Um they do such an amazing job. They they're they they help and all the senior leaders do what they do. And so I started looking about this and I said, could there be a Lambda school? for EAs because I think this is something that in three months you could teach people the core skills that you need around calendaring, booking travel, um, you know, note taking, all the different sort of comp core components that you need to do to do this job well. Um, you know, it's not rocket science. You just need to learn the tools and learn the sort of do's and don'ts. And then I think companies when you know like us when we're hiring for this.

Um there's no like school or degree that you look at where you're like, oh, because you have this degree, you're gonna do a good job. And so it's usually like do you already have experience doing this or not? But that's a catch point too, because how do you break in if it if everyone wants to hire for somebody who already has experience doing it.

And so I'm thinking that you could create a program that uh tells uh offers people to say, hey In three months, we can train you for a job that'll pay you fifty, sixty, or seventy K a year. And it's a job that has good, you know, work life balance and all these other characteristics of it. And so and you could use the Lambda School model where you take an income share agreement, you say, Great, I'm training people for three months. It costs me three thousand dollars to do this remote virtual school.

But I make back you know, up to fifteen K, seventeen K per candidate that gets placed into a job. um over time. What do you think of this idea? Fucking love it. And I'm looking it up right now. Um

Orgorg.co. Have you heard of Orgorg? No. That's a hilarious name though. We use it. Um Let's see how big their team is. That can kinda tell us how big they are. But okay, what Org Org is is It's a community slash Community slash uh

Job board. It's like a I don't know how you would describe it in one word. It's a org org is a one hundred percent volunteer run organization. Uh we have jog board. blogs, resources, we have private groups and email lists and it's all for H R and

Executive assistants. Office manager, HR departments, and D I Y uh admin assessment like you know whatever. It's uh it's so My uh are all

EA was on this and it was an email list And they would send out blasts like Hey, I'm looking for uh the best I IT person, our company's small, we only have a budget of two thousand dollars. Who do you recommend? Or like when I wanted to hire a new EA, I had a friend post a listing on there and I got tons of applicants. What I would do with your idea is I would either

Buy th this company, man, these these the lady who runs this, I forget her name, but she could be making millions off of this, but I don't think she is. I bet she's making hundreds of thousands of dollars, though. Right. I would buy that. Yeah, I would buy that. Buy it or become the platinum sponsor for uh you know fair a fair rate. And uh use it for for the sort of the user acquisition. And there's this powerful thing because um once you build the brand that hey, yeah, this it's like a staffing agency, right? But it's a It's a big internet internet version of a staffing agency. And once you play some people, two good things happen. The first is you get a reputation that says, Hey, our EAs have been hired by company A, B, C, D, E, and we become a

trustworthy source for great, but then also Right now all the candidates in our current EA pipeline came from our existing EAs, people they knew from their network. And so is your alumni become your hiring become your hiring partners. And so the more alumni you place, the more opportunities you have for your own graduates. And so I think that's like the real power of uh of the Lambda School model. And unlike development, so the Lambda School model, you gotta break that shit down.

Land or school model, you're saying you train them for free and then you get a percentage of their salary. Yes. You love that model for everything? Uh, not for everything necessarily, but I think when you have a low cost of training. Uh it's a great model because it it reduces the friction to join because you say, Well, it's

Free. And so uh it's I only I only have to pay them if I get a high paying job out of this. So your incentives are aligned, right? Because We want you to get a high paying job, but you came to us to get a high paying job. We only get paid if you get a high paying job. And if you get a high paying job, this is a reasonable payback for uh

For us providing that service to you. And so I think anyway any place where you have a low cost of training. This is a a very good mechanism. It's just a debt mechanism. It gets a lot of hype, but really it's just a debt vehicle. And um but I think it's a good debt vehicle for for this. Let's oh why don't you bring up this Xavier Neil story.

Okay. Yeah. All right. So Xavier Neil. I'm sorry, I feel like I've been talking most of the of this past. It's really interesting. So Xavier Neal is my new favorite billionaire. So this is my second section. This is my segment of the show called My New Favor Rich Guy. Um, so this guy is essentially like an Elon Musk type of dude in France. But instead of trying to send rockets to Mars, this guy just h operates in his own style. But he's got the same kind of uh what I call like no fucks given.

um attitude like a Branson or an Elon Musk. And I never heard of this guy. So Um, I'll tell you how I discovered him. So I discovered him because He created this thing called forty two. Have you ever heard of the school called Forty Two? Um no.

In France. He's in France. Um he so I'll I'll tell you his kind of like life story. So Age nineteen, he creates this business called Minitel. Minnitel is essentially a sex hotline uh a phone service. You know, you call it so call like sort of a sex line.

And at nineteen he creates this thing and it goes gangbusters. Um and so he's doing really well, makes a few million bucks off this. Then he either creates or invests and buy buys a stake in something called WorldNet, sold a few few years later for fifty million bucks, right before the dot com uh crash. And then his big thing that he did was he created this thing called free. And free was like a a T Mobile, it's like a mobile carrier.

And at the time in France, all like SMS phone plans are all very expensive. So he created he undercut everybody. He created the like lowest cost. Way to have You know, uh cellular sur cellular service. And so Free became this Um huge company and so his his net worth ballooned to like six point six billion dollars. I'm looking him up now. This guy's my

Favorite person ever. Yeah, and he's he's very legit. And so he was like all right, look Um, what do I want to do now? I wanna do more baller shit. And so he was like, Okay, I'm gonna create this thing called forty two. So he was like, I'm gonna create a computer science school with no teachers and no staff. So all he did was create this dope facility.

With a bunch of computers. And if you get into 42, you just come and uh the computer is your lesson plan. So it's like a video game. There's like a challenge. It's like, hey, you need to make a website that can do X, Y, and Z. And you're like, Okay, and it's like you have the internet. And you have some people next to you. And like you guys need to figure out how to get past this level.

And uh so you start doing the program and so it's self serve, you do it, you do um A bunch of like projects to level up, plus you create your own, you know, like projects or ideas. So somebody created, I don't know, like a Somebody could create like a coronavirus tracker right now because that's a timely little website you can't. Yeah, I'm looking it up now. They have twenty five hundred students. Yeah, and and it's actually closed right now because the physical facility closed here, but

It was it was a wild idea. I don't even know how successful it's been. I don't think it's been a wild success, but I love his bet. So he was like Yeah, I'm gonna put 150 million dollars into this. So he built one in France. And he built one here in Fremont for a hundred million dollars in California. And um

It was just like so what a r what a radical idea. What a way to bet your money and try to like change the world over and over and over again. And then he did this thing in in France. He's like, okay, how do I build the like startup ecosystem here? So we created this thing called station F. And if you This thing, it's like the fucking NASA facility. It's like this.

Huge. Huge. Like I don't know how many football fields long. office or hangar co working space. And he's like, All right, I'm gonna make the dopest place.

for any investor to come when they're in Europe. Here, here's some space to go hang out. Entrepreneurs, you're starting companies, come over here and and build your company. Here's some office space. Um restaurants come here at the bottom, fill this place up. You know, gym, whatever. So he created his own little oasis. Kind of like Tony Shay did in Vegas. Uh this guy did in France. This guy's amazing. I just love this guy's style. So first of all I've looked it up now

He's not perfect. Two thousand four he was indicted and uh detained for a month for misuse of company assets, which occurred in several of his sex shops that he was a shareholder in. And he ended up getting a two years suspended prison sentence for misuse of company assets. So It's certainly not perfect. I I don't know. I'm just reading off this one thing though. In addition to all this, he owns the rights to the song My Way by Frank Sinatra, which I love. He owns one of the largest newspapers in France. Uh super interesting guy. What I'm curious about people like this, and um Andrew Wilkinson's gonna be on the pot is he Gonna be on on this Tuesday. Next uh yeah, next the next episode basically. So Andrew

Kind of d Andrew Not exactly, but kinda does the so in the same way as well. And so we have to ask him about this. What I wanna know is how do these people manage so many freaking projects? Right. Because like I I can't even manage what I have on my plate and like Right.

So for example so so they they you know they hire they hire people to run their shit, right? So like I worked with a guy, Michael Birch, who's kinda like this, like billionaire type of dude, and he created this incubator with this totally different model or everybody owns all the sh equity in all the projects. And you know, he picked me to run that run the show for him. So he tried and he trusted me. He's pretty hands off. We checked in, but like He let me run the show. So I was looking at this guy, Xavier Neal, and he's got somebody this woman from Google who runs Station F the big the big facility. He's got somebody who runs his investment fund. And the guy that guy was telling the story, he goes, You know Um we don't have board meetings.

But I was like, uh Xavier, don't you want to know what I'm doing with your fund? And he's like, Yeah, yeah, for sure, tell me. And he's like Um The he he goes, I told him, I said, Hey, we invest in all these companies. I think we should double down on these winners. And uh make make less small investments and and do more on the winning companies. And what do you say? Okay.

He goes he goes. I'm not doing I'm not doing this to make more money. I'm doing this to make more companies. Invest in more companies. And the guy was like, What? He's like he's like you could double down, but don't stop investing in new in like new small small companies. Uh and then the other thing that they talk about in his thing, kinda like what you're saying, how do you manage this? They're showing like Uh the guy showed his email inbox all the emails from this guy.

And I've noticed this. A lot of wealthy, busy people. Their ema's look like text messages. So like this guy will write him a long email about like, Hey, we're thinking about this plan, here's what we could do, here's what literally it's Up.

To you. All good. It's like up the number two, the letter U. Okay. Where do I see the screenshot? Uh there there was a story, I think it was like a Forbes or Bloomberg story or something about this guy. Um and they they they put that put that in there. But I think this is a pretty common thing amongst the people who do a lot of stuff. I guess it's kind of like if I buy like uh like I've talked about how I'm gonna buy like a just a toy car, like a fun car. I guess it'd be like the equivalent of Me buying like a ten thousand dollar car and like letting someone use it and it's like

Dude, I don't care. Just make sure it comes back in one piece. So you know the thing I I guess the thing I want to clarify because when Andrew's coming on on Tuesday I'm I like Andrew for the same reason I like this guy. And they're totally different, right? Andrew's not gone to jail and didn't start a sex hotline and is not a billionaire and like Well, we don't know that for sure. Yeah, exactly. This guy are this guy has about twenty years on Andrew, so give him time. Uh but I guess like the thing The the thing that stands out to me is I respect above all else People who do shit their own way. People who have their own they m they are original thinkers.

and decide to live life on their own terms. That's kind of what I got out of this guy is I think I feel like this guy, Branson, Elon Musk, The thing I like about them and they're definitely have lots of flaws and lots of F you know, messed up things that they do. But I just respect that they don't just follow a normal societal playbook. They live life on their own terms. They they they they basically, you know, Marshall be their own drum or whatever. That's what I like about them. That's what I like about Andrew. Um he's done it completely his way, which is very Non traditional. Do you think this guy speaks good English?

The French guy? Yeah. Let's uh I bet he's all right. What's fucking email? Yeah, let's do it. I'm looking at'em now, I I mean

I he I I would if you're French, I mean if you're a a a magnet like this, I I would imagine you You speak some English. But is he uh I don't know if he speaks good enough English to be on this. I'm sure he speaks. I'm sure he's we'll learn French, dude. Uh we'll we will we will make it happen if we need to. Yeah, we'll be like uh Yoel Yoel Romero on Joe Rogan, where he just has a translator on the podcast. I'm down. I would love to do this.

And this guy's in cahoots with uh this other guy who I don't want to say his name because it's too embarrassing if I pronounce if I try to s say it say it because he's French, but I it's Bernard Yeah. Arnold. Do you know who that is? Uh I I'll tell you really quick, he's

usually goes back and forth with Gates and a few of these other guys as the richest guy in the world. He L L V M H it uh stands for Louis Vuitton something, um, but it they own um Chanel, they own Louis Vuitton, they own um It's the largest luxury group in the world. They own fent Then um What's the uh Rihanna?

Yeah. Yeah, they own that. So the way he started it was his father was wealthy and they owned a uh construction business. And It was big, but it wasn't like billionaire big, but um I think they sold it for like twenty million dollars in uh in the sixties, which is a lot of money. That I mean, that's probably the equivalent of uh twenty million. That's probably the equivalent of a hundred million now.

So it's a lot of money. Um, and so anyway, he convinces father when this guy Bernard was in his twenties and he goes dad We got it. Divert we gotta sell our construction business and buy luxury goods. Cause when I went to New York They all knew what Chanel was, but that's not even a big company. And so he goes

Let's fucking buy Chanel. And so they bought Chanel for a small sum, millions of dollars, but not what it's worth now. And then he runs it and it gets starts buying more and more and more. So he turned a construction company into The owner of Louis Vuitton and dude, they own a lot of shit. So let me just throw off some names. So they own Belvedere, they own Hennessy, they own Dior, they own Fenty, they own Fenty, they own Tag, um, they own Hublow. They own Malay, they own I mean this is this is like uh Like I don't know a luxury brand that's not on this list.

Yeah, they own it all. Like do they uh but then like Gucci, I think Gucci's its own brand. Yeah. It's kinda like you know, like the A B and Bev where it's like two companies own like all the other subcompanies. Yeah, well this freaking guy did it and he it started as a construction business. Right. And this doesn't happen that much anymore. But this is what I love about Business before

Yeah. For some reason it seemed like this happen this ha used this used to happen a lot more. The Chinese are notorious for doing this. Where they diversify like crazy. So I don't think this doesn't happen more. I think this is just something that happens on like a fifty year horizon. And so it's just hard for us who like we're just

For five years, we've just been furiously looking at this for 10 years. uh to see these things that are playing out over fifty or a hundred year arcs, right? I agree. I ag I agree with you, but I've studied a handful of Chinese companies that were launched in the nineties and two thousands, and they are like crazy about doing that. Right. Um where like they would start something and like two years later they own like apartment buildings. It's like what the heck? That's not even like And and um the Japanese uh have done it as well. They they have a name for it. I don't want to pronounce it because I don't want to butcher it. I don't even know how to say it. It starts with a K. K Kazu, I think. Um it and it's basically it's kinda like how do you know how Yamaha makes motorcycles, pianos, and chainsaws and power blow? It's kinda like that. Like they like are known for doing that.

And so what do you okay, so I I was saying what I respect the most bank did it too. Right. So what I was saying was I what I respect the most is people who who you know, create their own playbook on how they want to live their life and I agree off. What what would be your'cause like I think you kinda like the like mogul types. You love researching. What do you think It's like your highest highest bit thing you respect. People who the the same you said it best. I agree with what you said. People who um people who look at the world and be like

Yeah, I get it. The world's this way. I'm gonna bend the world to make it My way, though. And have you, uh like in your own small way, do you think have you done that? Like what's an example of where you've bent the world into working the way you want it to work. I think that I'm so I'm from Missouri.

I think that m some of my friends from Missouri think that I have done that. Um, I do not think that I have done that. Right. But I think give it time and I will. I think some of the things you did with the hustle were like that. So for example, um, you didn't go the VC route. In fact, you did some weird shit like crowdfunding and other stuff along the way. Um and from the beginning I think you I remember you distinctly saying

'Cause I was like, why don't you do Facebook, you know, why don't you do video? Why don't you Snapchat? This gets hot. And you were like, No. I want to do email because that's my own little pirate ship that I can own and I'm I'm not I'm not dependent on any other platform. I want to make my own pirate ship and I wanna get my pirate ship be a big fucking pirate ship. And I just never really heard anyone um specific around the like

Um the path to victory. Dude, I have a video like I'm I I'm normally I try not to brag on myself because I think I got a lot of the flaws, but The way our company is shaping now, I made a video in two thousand and fifteen and I outlined what was gonna happen. And it is One hundred percent happening exactly like that. Where where's that video? It's on YouTube. If you Google the hustle seed investment. I explain, I go, we're gonna build to a million people, we're gonna profit from advertising and we're gonna use all that profit to build more stuff.

And we're gonna sell that stuff and then we're gonna build more media around it. And It is happening exactly. Do you know how you said pirate ship? Let me show you something. Hold on, let me show you something. Stay there. Alright. So I'm off camera.

But I'm gonna show you why. You're gonna see what I'm doing. So Sam just dropped his pants and I'm looking at a giant pirate ship tattoo on his thigh.

Ha ha When did you get that? In two thousand Like right around what I was telling you about the company. I got a pirate chip and it says bald fast fine. So you basically tattooed your business plan under your thigh. Yes. I love it. I tell everyone, I go, Email us is our pirate ship and every email is a little bit of wind in our sails.

I love it. That's great. Okay, we gotta end on that. That's a classic. Uh I should have taken a sh Screenshot of that one. Um okay, so we will see you guys Tuesday. We're gonna have Andrew on Uh when we say Tuesday that's So we record these come out. I look like a freaking loose cannon right now with a mohawk and tattoos. I'm not actually like that.

All right, man. Well I catch you later.

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